Social & Influencer Lead: Content, Campaigns & Creators

News Corp; Sydney; Hybrid; AUD 110,000 - 160,000; Full time

Benefits offered by this job

Exclusively ours

Perks & discounts

Health & wellbeing

Time off

Financial wellbeing

Job summary

Medium Rare Content Agency, part of News Corp Australia, is seeking a Social Content & Influencer Manager to shape social marketing across iconic Australian brands. You will drive strategy, brief creators, and oversee influencer campaigns while hands-on shooting when needed.

The role demands 5+ years in social media, strong copywriting, and the ability to craft social-first content across multiple clients and sectors, including fintech, aviation and healthcare. A hybrid work model is offered.

Qualifications

• 5+ years in social media, ideally agency-side.
• Strong copywriting with platform-native tone.
• Experience briefing creators and managing influencers.

Responsibilities

• Lead influencer activity end to end: strategy, identification, outreach, contracting and delivery.
• Develop social strategies, content pillars and formats for retained clients and pitches.
• Write platform-native copy tailored to each client’s tone of voice.

Skills

Social media experience

Copywriting

Influencer campaigns

Video shooting

Content strategy

Tools

Phone editing

Job description

Medium Rare Content Agency, part of News Corp Australia, is seeking a Social Content & Influencer Manager to shape social marketing across iconic Australian brands. You will drive strategy, brief creators, and oversee influencer campaigns while hands-on shooting when needed.

The role demands 5+ years in social media, strong copywriting, and the ability to craft social-first content across multiple clients and sectors, including fintech, aviation and healthcare. A hybrid work model is offered.