Senior Meta Ads Growth Architect

Valor Residential; Sydney; On-site; AUD 305,000 - 365,000; Full time

Job summary

Valor Residential in Sydney is seeking an exceptional Senior Performance Marketing Specialist to own paid advertising, lead generation and digital acquisition performance, managing significant budgets and shaping acquisition strategies.

You will work directly with the Managing Director and sales team, with autonomy to test and scale campaigns delivering measurable commercial results, leveraging an established marketing infra and ambitious digital plans.

Qualifications

• Proven experience personally managing and optimising Meta advertising campaigns.
• Demonstrated experience managing significant advertising budgets, ideally $30,000–$50,000+ per month.
• Strong track record in lead generation and customer acquisition.
• Advanced proficiency in Meta Ads Manager and analytics tools.
• Experience with landing pages, A/B testing and conversion optimisation.

Responsibilities

• Develop and manage Meta advertising strategy across Facebook and Instagram.
• Optimize budgets and scale campaigns toward $50,000+ per month.
• Create testing frameworks across audiences, creatives and offers.
• Analyse performance data and generate actionable insights.
• Collaborate with sales to align leads with opportunities.
• Drive landing page optimization and conversion improvements.

Skills

Meta Ads Manager

Budget Management

Lead Generation

Analytics & Reporting

Tools

Meta Pixel

GA4

Google Tag Manager

CRM Integrations

Job description

Valor Residential in Sydney is seeking an exceptional Senior Performance Marketing Specialist to own paid advertising, lead generation and digital acquisition performance, managing significant budgets and shaping acquisition strategies.

You will work directly with the Managing Director and sales team, with autonomy to test and scale campaigns delivering measurable commercial results, leveraging an established marketing infra and ambitious digital plans.