Senior Performance Marketing Lead - Meta & Google Ads

Everlab; Sydney; Hybrid; AUD 150,000 - 210,000; Full time

Benefits offered by this job

Employee Share Option Plan

Hybrid work (3 days in office)

Access to Everlab health program

Job summary

Everlab is seeking a hands-on Performance Marketing Lead in Sydney to own Meta and Google Ads accounts and turn paid spend into paying members. You will build campaigns, run tests, and make budget decisions with a direct line to the Head of Growth.

The role requires 5+ years of hands-on performance marketing with direct ownership of Meta and Google Ads and experience managing substantial B2C budgets. This is a full-time hybrid position based in Sydney.

Qualifications

• 5+ years in hands-on performance marketing with direct ownership of both Meta and Google Ads.
• Experience managing substantial B2C budgets.
• Hybrid role based in Sydney.

Responsibilities

• Own Meta Ads campaigns from setup to optimization across FB/IG.
• Own Google Ads Search, Performance Max, and related placements.
• Manage budget pacing across Meta and Google within agreed budgets.
• Run disciplined tests and feed learnings to creative and CRO teams.
• Collaborate with Creative, CRO, Lifecycle and Sales.
• Provide weekly performance updates to Head of Growth.
• Ensure measurement accuracy with UTMs, pixels, conversions API, and CRM signals.

Skills

5+ years hands-on performance

Meta Ads ownership

Google Ads ownership

B2C budget management

Analytical / data-driven

Collaboration with CRO/Creative

AI tooling usage

Tools

Meta Ads Manager

Google Ads

GA4

CRM integration

Job description

Everlab is seeking a hands-on Performance Marketing Lead in Sydney to own Meta and Google Ads accounts and turn paid spend into paying members. You will build campaigns, run tests, and make budget decisions with a direct line to the Head of Growth.

The role requires 5+ years of hands-on performance marketing with direct ownership of Meta and Google Ads and experience managing substantial B2C budgets. This is a full-time hybrid position based in Sydney.