National Events Lead

Blackwoods; Melbourne; On-site; AUD 110,000 - 150,000; Full time

Benefits offered by this job

Team Member discount card (Kmart, Bunn

One Pass subscription

Wesfarmers retail partner offers

Continuous training and career dev

Team events and recognition

Employee Assistance Program (wellbeing

Refer-A-Friend program

Up to 4 weeks additional annual leave

Generous parental leave

Free onsite parking

Job summary

Blackwoods is seeking a National Events Lead to own the end-to-end delivery of major industry expos, trade shows and hospitality events across Australia. You will work closely with Sales, Customer Experience, Category and Supplier teams to create engaging experiences that drive commercial outcomes.

This hands-on leadership role requires proven experience in large-scale B2B events, strong stakeholder management and a commercial focus on customer engagement and lead generation.

Qualifications

• Proven experience delivering large-scale B2B events, expos or trade shows.
• Strong coordination and project management capabilities.
• Experience collaborating with marketing, sales and operations teams.
• Demonstrated people leadership and team development.
• Commercial mindset with focus on customer engagement and lead generation.
• Ability to manage multiple priorities in a fast-paced environment.

Responsibilities

• Plan and deliver major Industry and customer events across Australia.
• Manage event budgets, timelines, and stakeholder communications.
• Partner with sales to maximise attendance, leads and post-event follow-up.
• Collaborate with suppliers to secure sponsorship and activation opportunities.
• Measure success via data, insights and post-event reviews.
• Lead and support a Regional Marketing Coordinator.

Skills

Large-scale events management

Event coordination

Project management

Stakeholder management

Leadership

Customer engagement

Travel readiness

Job description

Are you an experienced events professional who thrives on bringing large‑scale customer experiences to life? We're looking for a commercially National Events Lead to take ownership of Blackwoods' major industry expos, trade shows and customer hospitality events.

This is a hands‑on leadership role where you'll drive the end‑to‑end delivery of a busy national events calendar while partnering closely with Sales, Customer Experience, Category and Supplier teams. You'll be responsible for creating memorable customer experiences that generate engagement, strengthen relationships and deliver measurable commercial outcomes.

What you’ll be doing

• Plan and deliver major Industry and customer events, expos and hospitality experiences across Australia.
• Manage event budgets, logistics, timelines and stakeholder communications.
• Partner with sales teams to maximise customer attendance, lead generation and post‑event follow‑up.
• Collaborate with suppliers and vendors to secure sponsorship, funding and activation opportunities.
• Measure event success through data, insights and post‑event reviews.
• Lead and support a Regional Marketing Coordinator.
• Drive best‑practice event governance, planning disciplines and reporting standards.
• Create innovative customer engagement experiences that enhance brand presence and commercial impact.

We're looking for someone who has:

• Proven experience managing large‑scale B2B events, expos or trade shows.
• Strong event coordination and project management capabilities.
• Experience working across multiple stakeholders in marketing, sales and operational environments.
• Demonstrated people leadership experience.
• Commercially focused with a strong understanding of customer engagement and lead generation.
• Ability to manage multiple priorities and deliver outcomes in a fast‑paced environment.
• Willingness to travel as required to support events

What's In It For You

• Exclusive Perks:Team Memberdiscount cardfor Kmart, Bunnings, Target & Officeworks,FREE One Passsubscription&Wesfarmers discountedoffersfrom over 400 retail partners
• Continuoustraining and career developmentopportunities
• Team events, celebrations,awardrecognition and prizes
• Employee Assistance Program:wellbeingsupportfor you and your immediate family-coveringcounselling, coaching, financial advice, legal guidance, nutritionalservices, & more!
• Refer-A-Friend program–earn up to $2,000 for each referral!
• Ability topurchase up to 4 weeks’ additional annual leave
• Generouspaid parental leavepolicy
• Free onsite parkingand more!

As part of our recruitment process and commitment to safety, you will be required to undertake background checks (which will include a pre‑employment medical assessment involving drug & alcohol testing).

Blackwoods also promotes diversity and inclusion across our workplaces and encourages applications from all backgrounds, including people from Aboriginal and Torres Strait Islander communities, the LGBTQI+ community and people with disabilities.

Our Story

Blackwoods is one of Australia’s leading providers of Maintenance, Repair and Operations (MRO) products and industrial safety solutions, supporting industries including mining, manufacturing, construction, transport, logistics and government. Backed by Wesfarmers, Blackwoods offers the stability of a market leader along with strong career development and growth opportunities across the broader group.