Field Market Development Rep — Vegetable Seeds

Bayer; Victoria; On-site; AUD 80,000 - 110,000; Full time

Job summary

Bayer is seeking a Market Development Representative to join our Vegetable Seeds team, supporting growers and industry partners across Northern Victoria and surrounding vegetable production regions.

This field-based role offers autonomy and close collaboration with growers, nurseries, distributors and industry stakeholders; regular regional travel is required with occasional interstate travel.

Qualifications

• Tertiary qualification in Agriculture, Agronomy, Horticulture, Plant Science or related field.
• Experience in agriculture, horticulture, seed or crop protection.
• Excellent communication and stakeholder management skills.
• Able to work independently across a geographically dispersed territory.
• Current unrestricted driver's licence; willingness to regional travel ~50-60%.
• Experience with field trials, demonstrations or product evaluation programs.
• Knowledge of Australian vegetable production systems and horticultural markets.
• Experience in agronomy, technical sales, market development or business development.
• Experience using CRM, digital reporting and data capture tools.

Responsibilities

• Develop trusted relationships with growers, nurseries, distributors, consultants and industry stakeholders.
• Plan and implement trial protocols, conduct field evaluations, and analyse data for product advancement.
• Identify opportunities to increase product awareness, evaluation and adoption.
• Plan and deliver field days, grower meetings, technical presentations and product showcases.
• Support demand generation, forecasting and regional growth initiatives.
• Establish, manage and evaluate field trials and demonstration programs.
• Provide recommendations to support product positioning and portfolio decisions.
• Maintain CRM and market information; monitor market trends and competitive activity.

Skills

Strong communication

Stakeholder engagement

Relationship management

Independent work

Regional travel willingness

Driver's license

CRM usage

Data capture tools

Education

Tertiary qualification in Agriculture/Agro/Horticulture/Plant Science

Tools

CRM

Data capture tools

Job description

Bayer is seeking a Market Development Representative to join our Vegetable Seeds team, supporting growers and industry partners across Northern Victoria and surrounding vegetable production regions.

This field-based role offers autonomy and close collaboration with growers, nurseries, distributors and industry stakeholders; regular regional travel is required with occasional interstate travel.