Digital PR Strategist — Earned Media & SEO (Perth)

Dilate; Fremantle; Sur place; AUD 70 000 - 110 000; Plein temps

Avantages offerts par ce poste

Flexible hours

WFH days

Career progression

Paid learning opportunities

Résumé du poste

Dilate, a Perth-based digital marketing agency, seeks a Digital PR Specialist to boost client visibility through earned media and data-led storytelling. You’ll work with in-house strategists, SEO specialists and designers to craft campaigns, secure coverage and build backlinks that support organic search and brand goals.

Based in Perth, you’ll collaborate across teams to ideate, produce assets, and stay ahead of media trends while maintaining strong journalist relationships and timely responses

Qualifications

• Proven background in digital PR or journalism with agency experience.
• Strong storytelling skills with press releases and pitches.
• Excellent writing and interview techniques.
• Understanding of SEO influence on PR and outreach.
• Ability to manage multiple campaigns independently and collaboratively.

Responsabilités

• Develop newsworthy campaigns and story angles aligned with client goals.
• Build and maintain relationships with journalists and publishers.
• Pitch stories, respond to media requests and manage inquiries.
• Track coverage, links, and brand mentions; report progress to clients and strategists.

Connaissances

Digital PR

Public relations

Media outreach

Journalism

Writing

Outils

Media databases

Coverage monitoring

Backlink analysis tools

Description du poste

Dilate, a Perth-based digital marketing agency, seeks a Digital PR Specialist to boost client visibility through earned media and data-led storytelling. You’ll work with in-house strategists, SEO specialists and designers to craft campaigns, secure coverage and build backlinks that support organic search and brand goals.

Based in Perth, you’ll collaborate across teams to ideate, produce assets, and stay ahead of media trends while maintaining strong journalist relationships and timely responses