B2B SaaS Marketing Manager: Growth & Pipeline Lead

Techium Consulting Group; Sydney; On-site; AUD 130,000 - 150,000; Full time

Job summary

Techium Consulting Group is seeking a Marketing Manager in Sydney to own and execute a high-performing marketing function driving pipeline and revenue growth. You will manage the full marketing funnel—from awareness to qualified opportunities—supporting global growth and ensuring marketing initiatives align with sales targets.

The role is hands-on, requiring strategic thinking and execution with proficiency in Google Ads, LinkedIn, Meta, GA4, CRM, and CMS tools.

Qualifications

• 3+ years of experience in B2B SaaS marketing.
• Proficiency with Google Ads, LinkedIn Campaign Manager, Meta, GA4, CRM and CMS tools.
• Strong ability to interpret data and ensure every dollar spent is measurable.
• Exceptional English writing and verbal skills, with clear communication within the team.
• A go-getter with ownership mindset, accountable for outcomes in a high-growth startup.

Responsibilities

• Pipeline & Revenue Growth: Own the generation of qualified pipeline through effective marketing strategies and campaigns.
• Demand & Lead Generation: Design and execute a balanced strategy to build authority at the top of the funnel while converting leads at the bottom.
• Sales Alignment: Work closely with Senior Leadership and the sales team to ensure alignment between marketing activities and revenue targets.
• Campaign Execution: Build, launch, and optimise multi-channel campaigns across Google Ads, LinkedIn, Meta, and email.
• Content & Positioning: Develop high-quality content, including case studies and landing pages, that communicates our value proposition to key sectors like eCommerce, Healthcare, and Financial Services.
• Marketing Analytics: Maintain strong attribution practices and reporting dashboards to provide clear visibility of performance across the funnel.
• Strategic Intelligence: Leverage industry trends and analyst insights (such as Gartner) to strengthen market positioning and maintain a differentiated edge.

Skills

B2B SaaS marketing

Marketing analytics

English writing

Ownership mindset

Team collaboration

Tools

Google Ads

LinkedIn Campaign Manager

Meta

GA4

CRM platforms

CMS tools

Job description

Techium Consulting Group is seeking a Marketing Manager in Sydney to own and execute a high-performing marketing function driving pipeline and revenue growth. You will manage the full marketing funnel—from awareness to qualified opportunities—supporting global growth and ensuring marketing initiatives align with sales targets.

The role is hands-on, requiring strategic thinking and execution with proficiency in Google Ads, LinkedIn, Meta, GA4, CRM, and CMS tools.