B2B Marketing Manager: Data-Driven Growth & Campaigns

Tabcorp

Sydney

On-site

AUD 110,000 - 150,000

Full time

4 days ago

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Job summary

Amazon Business Australia is seeking a Marketing Manager to shape the look and feel of the B2B store, drive lifecycle and events marketing, and grow customer engagement. The role collaborates with local and global marketing leads to own strategy, measurement, testing, and execution to drive adoption and spend.

The position emphasizes creative ideas, data-driven decisions, and cross-functional collaboration in a fast-paced environment.

Qualifications

4+ years of professional non-internship marketing experience.
Experience using data and metrics to drive improvements.
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion.
Experience managing and measuring marketing performance in various channels.

Responsibilities

Set the marketing direction and build impactful campaigns aimed at lifecycle and events for Amazon Business.
Track marketing performance on an ongoing basis, constantly looking for ways to improve the customer experience.
Develop a unified cross-channel strategy that engages B2B customers from organisations of all sizes.
Manage multiple projects and balance conflicting priorities in a rapidly changing environment.
Develop and champion bold and creative ideas.
Present results in weekly, monthly and quarterly business review meetings.