Strategic Marketing Manager, Category Growth

Amazon Inc.; Sydney; Hybrid; AUD 110,000 - 150,000; Full time

Job summary

Amazon Australia Prime & Marketing team is seeking a customer-obsessed Marketing Manager to define and deliver strategies that make Amazon the shopping destination for multiple categories. You will dive deep into customer shopping behaviours at category level and collaborate with business, finance and marketing to develop comms, tactics and conversion initiatives.

You will own a program of work, balancing incentivized and non-incentivized activities to drive awareness and purchase.

Qualifications

• 4+ years of professional marketing experience.
• Ability to use data and metrics to improve outcomes.
• Proficient in Microsoft Excel for data manipulation.
• Experience building and scaling cross-functional programs or campaigns.
• Experience creating promotional materials for Owned & Operated channels.

Responsibilities

• Own and deliver the marketing strategy for allocated categories, driving awareness, intent and purchase.
• Lead incentivized and non-incentivized tactics within defined investment frameworks.
• Explore automation and AI opportunities to scale impact and share learnings across countries.

Skills

Marketing strategy

Data-driven decisions

Excel proficiency

Cross-functional program management

Promotional material creation

Tools

Marketo

Tableau

Salesforce

Job description

Amazon Australia Prime & Marketing team is seeking a customer-obsessed Marketing Manager to define and deliver strategies that make Amazon the shopping destination for multiple categories. You will dive deep into customer shopping behaviours at category level and collaborate with business, finance and marketing to develop comms, tactics and conversion initiatives.

You will own a program of work, balancing incentivized and non-incentivized activities to drive awareness and purchase.