B2B Marketing Lead — APAC (Hands-On, Impact-Driven)

Congress Australia; Ryde; On-site; AUD 90,000 - 110,000; Full time

Job summary

Congress Australia in Gladesville, Sydney is seeking an experienced B2B marketer who takes ownership, executes campaigns, and drives measurable results across Australia and APAC. You will be responsible for a varied marketing programme and work closely with sales teams and regional managers.

You’ll manage digital marketing activities—websites, SEO, Google Ads, email campaigns and databases—create engaging content, plan campaigns, coordinate events and post-event follow-ups, and collaborate with

Qualifications

• 5+ years of marketing experience in a B2B context.
• Hands-on ownership of campaigns and measurement.
• Experience across digital channels, content and systems.

Responsibilities

• Manage digital marketing: websites, SEO, Google Ads, email campaigns and databases.
• Create and coordinate content for websites, case studies, brochures, newsletters and social media.
• Plan and deliver campaigns that generate B2B enquiries; track leads, costs and results.
• Coordinate exhibitions, sponsorships and industry relationships with post-event follow-up.
• Collaborate with Asia-Pacific teams to adapt activities for local markets.
• Manage priorities, suppliers and budgets while maintaining branding and messaging.

Skills

5+ years marketing

B2B marketing

Digital campaigns

Content creation

Marketing systems

English writing

Job description

Congress Australia in Gladesville, Sydney is seeking an experienced B2B marketer who takes ownership, executes campaigns, and drives measurable results across Australia and APAC. You will be responsible for a varied marketing programme and work closely with sales teams and regional managers.

You’ll manage digital marketing activities—websites, SEO, Google Ads, email campaigns and databases—create engaging content, plan campaigns, coordinate events and post-event follow-ups, and collaborate with