Area Sales Manager - CNC Machinery

Axiom Talent; Western Australia; Hybrid; AUD 90,000 - 150,000; Full time

Benefits offered by this job

Maintained car, fuel & tolls

Annual bonuses & commissions

Job summary

Axiom Talent is seeking a driven Territory Sales Manager to own the Western Australia region for a global machinery leader. The role focuses on selling CNC machinery and capital equipment through strategic account management, regular customer visits, and proactive opportunity development.

You will work with internal teams to tailor solutions, attend trainings, and manage a strong sales pipeline across WA with regional travel and autonomy.

Qualifications

• Experience selling CNC machinery or similar capital equipment (industrial machinery strongly preferred).
• Proven track record in BDM, territory management or technical sales roles.
• Mechanically or technically minded and able to learn, explain and consult on complex equipment.

Responsibilities

• Manage and grow the WA territory across a large portfolio of existing and new customers
• Conduct regular on-road customer visits, presentations, demonstrations and solution scoping
• Proactively identify new business opportunities across medium and large manufacturing customers
• Manage accounts across a database customers (with focus on top priority customers)
• Prepare proposals, pricing and product recommendations across the full machinery portfolio
• Collaborate with internal technical teams to deliver accurate and efficient solutions
• Attend training sessions, events and occasional interstate and European training trips
• Maintain strong pipeline reporting and activity management
• Represent the business professionally across WA with autonomy and initiative

Skills

CNC machinery sales

Territory management

Technical sales

Autonomous work

Education

Bachelor's degree in Engineering or Business

Job description

Our client is a global leader in advanced industrial machinery and automation technologies, supplying cutting-edge CNC and processing equipment to industries such as furniture, construction, automotive, aerospace, shipbuilding, plastics, and engineered materials. With world-class manufacturing centres and a reputation for technical excellence, they are now expanding their Western Australia sales presence and seeking a driven Territory Sales Manager to take ownership of the region.

This is a key opportunity to join a market leader on an upward growth trajectory, backed by strong products, global support, and a highly regarded national team.

Key Responsibilities:

• Manage and grow the WA territory across a large portfolio of existing and new customers
• Conduct regular on-road customer visits, presentations, demonstrations and solution scoping
• Proactively identify new business opportunities across medium and large manufacturing customers
• Manage accounts across a database customers (with focus on top priority customers)
• Prepare proposals, pricing and product recommendations across the full machinery portfolio
• Collaborate with internal technical teams to deliver accurate and efficient solutions
• Attend training sessions, events and occasional interstate and European training trips
• Maintain strong pipeline reporting and activity management
• Represent the business professionally across WA with autonomy and initiative

About You:

• Experience selling CNC machinery or similar capital equipment (industrial machinery strongly preferred)
• Proven track record in BDM, territory management or technical sales roles
• Mechanically or technically minded and able to learn, explain and consult on complex equipment
• Highly autonomous, proactive and confident working independently
• Strong communication and customer engagement skills
• Based in Perth (or willing to relocate to Perth)
• Willing to travel throughout WA for customer visits
• Relocators within Australia or NZ welcome if industry-experienced (no visa sponsorship)

Why This Role:

• Join a truly global machinery leader with significant local growth plans
• Salary package includes maintained car, fuel and tolls, as well as annual bonuses and commissions.
• Take full ownership of a major state territory with minimal internal competition
• Strong commission model: uncapped based on total machinery sales value
• Support from local technicians and a national team
• Excellent long-term growth prospects as market share increases
• Opportunities for international training in Europe

If you're a motivated sales professional with CNC or industrial machinery experience and want to step into a high-autonomy, high-earning territory role, we’d love to hear from you.