Area Sales Manager Austrailia

Cembre Group; Melbourne, Sydney; On-site; AUD 120,000 - 180,000; Full time

Job summary

Cembre is expanding its presence across Australia and seeks an ambitious Area Sales Manager to lead growth in Melbourne, Queensland, Victoria, New South Wales, Sydney and wider territories. You will build on an existing customer base while creating new opportunities in Electrical, Power Utility and Rail sectors.

You will combine technical expertise with relationship building and business development to drive long-term success, supported by UK and Global Group resources, while shaping the market

Qualifications

• Experience in Electrical, Power Utility, Rail or Industrial sectors.
• Strong commercial acumen with ability to identify and convert opportunities.
• Technical aptitude to demonstrate and explain product solutions.
• Self-motivated entrepreneurial mindset and ability to work autonomously.
• Willing to travel extensively within Australia.

Responsibilities

• Expand Cembre's presence across Australian Electrical, Utility, Power and Rail markets.
• Develop new opportunities while growing existing customer relationships.
• Manage and support key accounts to increase market share and loyalty.
• Build and develop distributor partnerships across Australia.
• Deliver technical product demonstrations, training and application support.
• Work with consultants, engineers and project stakeholders to secure specifications.
• Identify opportunities within major infrastructure, utilities and rail projects.
• Attend industry exhibitions, customer events and networking activities.
• Monitor market trends, competitor activity and emerging opportunities.
• Maintain accurate sales forecasts, CRM records and business development plans.

Skills

Technical sales

Business development

Account management

Contract negotiation

Relationship building

Willing to travel

Job description

An exciting opportunity to lead Cembre's growth across Australia

Cembre is expanding its presence across Australia, and we're looking for an ambitious, commercially driven Area Sales Manager to spearhead our growth journey. This is a unique opportunity to establish and develop our market presence across Melbourne, Queensland, Victoria, New South Wales, Sydney and wider Australian territories, building on an existing customer base while creating new opportunities across the Electrical, Power Utility and Rail sectors.

This role offers the chance to operate as the face of Cembre in Australia, combining technical expertise, relationship building and business development to create long-term success. With the support of our experienced UK team and Global Group resources, you'll have the autonomy to shape the market, influence strategy and drive significant business growth.

About the Role

You will be responsible for helping to develop and executing Cembre's Australian growth strategy, identifying new business opportunities, supporting existing customers, and establishing strong partnerships with distributors, contractors, utilities, consultants and end users.

You will act as both a technical sales specialist and business development leader, helping customers identify solutions while building a sustainable pipeline of projects and opportunities.

What You'll Be Doing

• Expanding Cembre's presence across the Australian Electrical, Utility, Power and Rail markets.
• Developing new business opportunities while growing existing customer relationships.
• Managing and supporting key accounts to increase market share and customer loyalty.
• Building and developing distributor partnerships across Australia.
• Delivering technical product demonstrations, training and application support.
• Working with consultants, engineers and project stakeholders to secure product specifications.
• Identifying opportunities within major infrastructure, utilities and rail projects.
• Attending industry exhibitions, customer events and networking activities.
• Monitoring market trends, competitor activity and emerging opportunities.
• Maintaining accurate sales forecasts, CRM records and business development plans.

What We're Looking For

• Proven success in technical sales, business development or account management.
• Experience within the Electrical, Power Utility, Rail or Industrial sectors.
• Strong commercial acumen with the ability to identify and convert opportunities.
• Confidence engaging with contractors, utilities, consultants and decision-makers.
• Technical aptitude with the ability to demonstrate and explain product solutions.
• Self-motivated, entrepreneurial mindset and comfortable working autonomously.
• Strong relationship-building, negotiation and communication skills.
• Willingness to travel extensively within Australia.

Why Join Cembre?

• Be part of an exciting Australian growth story.
• Take ownership of a developing territory with genuine career progression opportunities.
• Build on an established customer base while creating new market opportunities.
• Receive full support from our experienced UK team and international Group resources.
• Play a key role in shaping Cembre's long-term success in Australia.

If you're looking for an opportunity where you can truly make your mark, influence strategy, and build a business within a growing global organisation, we'd love to hear from you.