Senior CRO Leader: Growth & Conversion Optimizer

Waterdrop; Wien; Hybrid; EUR 53.000 - 58.000; Vollzeit

Benefits dieser Stelle

MyClubs sports vouchers

In-house fitness centre

In-house company doctor & Instahelp

Subsidized healthy meals

Discount on waterdrop purchases

Transportation card

Summer and Christmas parties

Zusammenfassung

Waterdrop seeks a CRO Manager to lead conversion optimization across channels and markets from ad click to checkout. You will own landing page creation for paid and organic campaigns and guide the new customer funnel end-to-end, collaborating with the paid media team to keep messaging aligned and performance high.

The role requires 5+ years in CRO within growth-focused e-commerce, strong testing roadmaps, and hands-on experience with Kameleoon, Shopify, GA4 and heatmaps.

Qualifikationen

• 5+ years in a CRO role within growth/e-commerce
• Measurable impact with testing roadmaps you owned
• Hands-on with Kameleoon or similar A/B tool
• Experience with Shopify and building landing pages
• Strong grasp of GA4, heatmaps and session replay tools
• Commercially minded; align tests with brand and business goals
• Excellent cross-functional collaboration and English fluency

Aufgaben

• Own conversion rate and funnel targets across channels and markets
• Monitor performance, identify issues and work with market owners to resolve
• Build landing pages for paid and organic campaigns; own funnel end-to-end
• Partner with paid media team to align ad creative, offers and messaging
• Own A/B and multivariate testing from roadmap to execution and reporting
• Combine quantitative analytics with qualitative insights to understand user behavior
• Conduct competitor research and translate learnings into opportunities

Kenntnisse

CRO

A/B testing

Shopify

GA4

Heatmaps

Session replay

Cross-functional

English

Data analysis

Ausbildung

Bachelor's degree

Tools

Kameleoon

Shopify

GA4

Jobbeschreibung

Waterdrop seeks a CRO Manager to lead conversion optimization across channels and markets from ad click to checkout. You will own landing page creation for paid and organic campaigns and guide the new customer funnel end-to-end, collaborating with the paid media team to keep messaging aligned and performance high.

The role requires 5+ years in CRO within growth-focused e-commerce, strong testing roadmaps, and hands-on experience with Kameleoon, Shopify, GA4 and heatmaps.