Head of Growth - AI-Driven Demand & Growth Lead

AVILOO Battery Diagnostics; Wien; Sur place; EUR 47 000 - 56 000; Plein temps

Résumé du poste

AVILOO Battery Diagnostics is seeking a senior marketing leader to build and scale our global demand generation engine. You will own ABM programs, paid media, and influencer marketing while driving SEO, CRO, and automation initiatives across our B2B and B2C channels.

You will manage cross-functional teams, partner with sales leadership, and report to the CCO. The role emphasizes data-driven decisions and a passion for electric mobility and sustainable transport.

Qualifications

• 5+ years of experience in performance marketing, growth marketing, or demand generation.
• Hands-on experience with Salesforce CRM and marketing automation tools; data-driven with attribution modelling.
• Experience leading or mentoring small teams with an entrepreneurial mindset.
• Knowledge of ABM tools (Dealfront, 6sense) and SEO tooling is a plus.
• University degree in marketing, business, or related field; interest in electric mobility.

Responsabilités

• Build and scale a full-funnel demand generation engine in Salesforce.
• Develop and manage ABM and outreach programmes for target markets.
• Own paid media and influencer marketing across Google, Meta, and LinkedIn.
• Drive technical and content SEO and organic growth; manage keyword strategy for EV battery diagnostics.
• Lead CRO and testing for webshop and B2B/B2C paths; establish a testing centre of excellence.
• Expand marketing automation and lifecycle programs for existing customers; reduce churn.

Connaissances

Performance marketing

Team leadership

Strategic thinking

Communication

English proficiency

German language

Independent work

Formation

University degree in marketing or related field

Outils

Salesforce

Pardot/Account Engagement

Dealfront

6sense

SEO tooling

Description du poste

AVILOO Battery Diagnostics is seeking a senior marketing leader to build and scale our global demand generation engine. You will own ABM programs, paid media, and influencer marketing while driving SEO, CRO, and automation initiatives across our B2B and B2C channels.

You will manage cross-functional teams, partner with sales leadership, and report to the CCO. The role emphasizes data-driven decisions and a passion for electric mobility and sustainable transport.