Remote B2B Lead Gen & Marketing Manager, Tech

Prometeo Talent; Buenos Aires; Remoto; ARS 106.112.000 - 136.430.000; Tempo pieno

Vantaggi offerti da questo lavoro

100% remote

PTO

Paid local public holidays

Sick days

Contractor modality

Descrizione del lavoro

Prometeo Talent is seeking an experienced B2B Lead Generation & Marketing professional to own lead generation and marketing activities for growth in the technology and data protection space.

The role is highly autonomous and hands-on, requiring the ability to define strategy, create content, qualify opportunities, and optimize the funnel, with 100% remote work and a base USD salary plus incentives.

Competenze

• Academic background in marketing.
• 3+ years of experience in B2B lead generation, preferably within technology, IT services, managed services, SaaS, cybersecurity, infrastructure, cloud, or related industries.
• Advanced English level.
• Hands-on experience with LinkedIn Sales Navigator, email marketing, digital campaigns, or outbound B2B outreach.
• CRM experience (e.g., Salesforce, HubSpot).
• Demonstrated ability to generate qualified B2B leads and sales meetings, not only marketing engagement.
• Highly autonomous, proactive, and results-oriented, with the ability to take ownership of the lead-generation process.

Mansioni

• Lead Generation: Develop and execute B2B lead generation strategies across LinkedIn and other relevant channels, with a primary focus on generating qualified meetings and pipeline.
• Targeting & Campaign Strategy: Define ideal customer profiles, target industries, buyer personas, and pain points, and develop targeted campaigns and messaging accordingly.
• Lead Qualification & Nurturing: Conduct initial conversations with prospects to assess fit, nurture qualified leads, and hand relevant opportunities over to the sales team.
• Sales Follow-up: Maintain visibility into leads after handoff, follow up with the sales team on meeting outcomes, and ensure prospects are appropriately progressed or nurtured.
• Content & Marketing: Identify content needs, create key materials directly, or coordinate freelancers/agencies when needed.
• Marketing Automation & Analytics: Manage lead capture, nurture workflows, and campaign tracking in Salesforce/HubSpot. Monitor key performance indicators including CTR, CPL, qualified leads, meetings, pipeline contribution, and ROI.
• Partner & Channel Marketing: Coordinate with key vendor partners to execute co-branded campaigns and maximize Market Development Funds (MDF).

Conoscenze

Lead generation

LinkedIn Sales Navigator

email marketing

digital campaigns

outbound B2B outreach

CRM

English

Sales meetings

Formazione

Marketing degree

Strumenti

Salesforce

HubSpot

Descrizione del lavoro

Prometeo Talent is seeking an experienced B2B Lead Generation & Marketing professional to own lead generation and marketing activities for growth in the technology and data protection space.

The role is highly autonomous and hands-on, requiring the ability to define strategy, create content, qualify opportunities, and optimize the funnel, with 100% remote work and a base USD salary plus incentives.