Senior Manager - Enterprise Systems (CRM)
DP World Dubai is seeking an accomplished Senior Manager for Enterprise Systems - CRM to lead the strategic transformation of the company's customer relationship management platforms. The role focuses on evolving CRM from a transactional tool into a unified, data-driven, and customer-centric system that enhances engagement across sales, service, marketing, and loyalty functions.
This position requires both strategic vision and hands‑on delivery experience, overseeing CRM roadmap design, technology implementation, governance, and adoption across DP World's global network.
Job Details
Country: UAE
City: Dubai
Industry: Information Services
Function: IT Project Management
Salary: 35000-50000 monthly (Market estimated)
Gender: Any
Candidate Nationality: Any
Job Type: Full‑time
Key Responsibilities
- Develop and implement the enterprise CRM strategy and roadmap aligned with DP World's customer engagement objectives.
- Lead CRM transformation projects to integrate and optimize sales, marketing, service, and loyalty operations.
- Partner with business and digital leaders to ensure CRM platform scalability, cross‑system integration, and user adoption.
- Oversee CRM vendor selection, contract negotiation, and implementation management for enterprise‑wide deployments.
- Define CRM data governance policies to ensure data integrity, compliance, and unified customer visibility.
- Lead a multidisciplinary CRM team including product owners, developers, and analysts to deliver high‑quality outcomes.
- Introduce AI, analytics, and automation capabilities to improve customer insights and personalise engagement.
- Establish governance frameworks and performance metrics to measure adoption, ROI, and customer satisfaction.
- Manage stakeholder communication across business units to align technology initiatives with strategic goals.
- Supervise ongoing CRM operations, upgrades, and support to maintain optimal system performance and user experience.
- Collaborate with cybersecurity and enterprise architecture teams to ensure data protection and compliance.
- Monitor CRM trends and emerging technologies to drive innovation and platform enhancement.
Ideal Profile
- Bachelor's degree in Computer Science, Engineering, or Business; Master's degree preferred.
- Minimum 12 years of experience in CRM management and digital transformation projects.
- Proven expertise in Microsoft Dynamics CRM, Salesforce, or similar enterprise CRM platforms.
- Strong track record in delivering global CRM initiatives across sales, service, and marketing ecosystems.
- Experience in leading cross‑functional teams and managing vendor‑driven implementations.
- In‑depth knowledge of API integration, middleware, and data architecture.
- Familiarity with AI‑driven CRM solutions, customer journey mapping, and personalization engines.
- Exceptional communication, leadership, and stakeholder management skills.
- Solid understanding of Agile/DevOps methodologies and CRM lifecycle management.
- Strong commercial acumen with experience in budgeting and strategic planning.
Skills Set
- CRM strategy and transformation
- Microsoft Dynamics / Salesforce implementation
- Data integration and API management
- Customer journey design and analytics
- Team leadership and stakeholder engagement
Why Join Us
- Lead global CRM transformation initiatives within one of the world's top logistics and supply chain organisations.
- Drive digital innovation and customer experience excellence at an enterprise scale.
- Collaborate with international teams across technology, commercial, and operations divisions.
- Competitive executive compensation with opportunities for professional advancement.
- Be part of DP World's ongoing mission to enhance trade efficiency through digital transformation.
About the Company
DP World is a global leader in logistics and trade solutions, employing over 115,000 people across 78 countries. Headquartered in Dubai, the company provides integrated services spanning Ports and Terminals, Marine Services, Logistics, and Technology. Through strategic innovation and digital transformation, DP World is reshaping the future of global trade – creating seamless, customer‑centric supply chains that power economies and connect communities worldwide.