MEA Field Marketing Lead — Dubai (ABM & Growth)

Qualys, Inc; Emiratos Árabes Unidos; Presencial; AED 350.000 - 480.000; Jornada completa

Descripción de la vacante

Qualys, Inc. is seeking a Field Marketing Manager for the MEA region based in Dubai. You will collaborate with regional sales to plan and execute integrated marketing programs that build pipeline and drive revenue, with a strong ABM focus.

Responsibilities include developing campaigns, managing events and digital initiatives, and aligning with product marketing to connect with customers and partners across the Middle East and Africa. Fluency in Arabic and English is required.

Formación

• Minimum 6-8 years of experience with a bachelor’s degree in marketing or communications.
• Experience in B2B software and cybersecurity marketing.
• Fluency in Arabic and English; French is a plus.
• Strong communication and project management skills.
• Willingness to travel.

Responsabilidades

• Collaborate with Regional Sales Leaders to develop marketing plans and campaigns tailored to markets and accounts.
• Create and execute targeted marketing programs including integrated field initiatives, ABM, events, and partnerships.
• Drive ABM initiatives; determine priorities, rollout campaigns, and interpret insights.
• Coordinate with sales teams to amplify campaigns and attend leadership meetings.
• Build assets, landing pages, registration forms, target lists, and ensure ROI tracking in systems.
• Monitor campaigns and events; manage contracts and PO processes in Salesforce.

Conocimientos

B2B marketing

Cybersecurity marketing

Salesforce

ABM

Marketing automation

Digital marketing

Data reporting

Educación

Bachelor’s degree in marketing or communications

Herramientas

Microsoft Office

Salesforce

Marketing automation

Descripción del empleo

Qualys, Inc. is seeking a Field Marketing Manager for the MEA region based in Dubai. You will collaborate with regional sales to plan and execute integrated marketing programs that build pipeline and drive revenue, with a strong ABM focus.

Responsibilities include developing campaigns, managing events and digital initiatives, and aligning with product marketing to connect with customers and partners across the Middle East and Africa. Fluency in Arabic and English is required.