Growth Marketing & Performance Lead

Salt; Dubai; On-site; AED 180,000 - 300,000; Full time

Job summary

Salt in Dubai seeks a data-driven marketer who will dive into digital platforms, campaign performance, and analytics to turn insights into practical actions improving customer acquisition and marketing effectiveness.

You will build a clear view of performance across channels, develop dashboards, run experiments, and partner with agencies and internal teams to raise accountability and marketing ROI.

Qualifications

• Experience in data-driven marketing and analytics.
• Proven ability to turn data into actionable marketing improvements.
• Familiarity with digital channels and performance metrics.

Responsibilities

• Build a clear view of marketing performance across digital channels, campaigns, and customer journeys.
• Use campaign, website, advertising, and audience data to identify opportunities to improve acquisition and conversion.
• Develop practical dashboards and reporting frameworks that translate complex performance data into clear priorities.
• Lead structured testing and optimisation across campaigns and digital journeys.
• Collaborate with digital agencies and internal teams to set measurable objectives and accountability.
• Create consistent performance standards and share successful approaches across campaigns.
• Hands-on experience across digital marketing, marketing analytics, and campaign optimisation.

Skills

Digital marketing

Marketing analytics

Performance marketing

Campaign optimisation

A/B testing

Data-driven decision making

Tools

Google Analytics

Google Ads

Meta platforms

Marketing dashboards

Job description

Salt in Dubai seeks a data-driven marketer who will dive into digital platforms, campaign performance, and analytics to turn insights into practical actions improving customer acquisition and marketing effectiveness.

You will build a clear view of performance across channels, develop dashboards, run experiments, and partner with agencies and internal teams to raise accountability and marketing ROI.