Growth-Driven Marketing Automation Specialist

ClearGrid; Dubai; On-site; AED 150,000 - 260,000; Full time

Job summary

ClearGrid is seeking a Marketing Automation Specialist to design and optimize data-driven lifecycle campaigns across email, push, WhatsApp and in-app channels. The role blends marketing automation, growth hacking and experimentation to boost engagement, retention and conversion using WebEngage or Braze with CRM and analytics systems to craft personalized journeys.

You will test ideas with A/B and multivariate experiments, define KPIs with product and data teams, and map touchpoints across the

Qualifications

• Bachelor's degree in Marketing, Computer Science, AI or related field.
• Hands-on experience in marketing automation, CRM or growth marketing.
• Preferred certifications in Braze/WebEngage, growth hacking or digital experimentation.

Responsibilities

• Design, implement and scale multi-channel lifecycle campaigns (email, push, WhatsApp, in-app).
• Develop growth hacking strategies to test and validate new ideas, channels and funnels.
• Run A/B and multivariate testing on subject lines, creatives and journeys to optimize conversions.
• Use customer data, analytics and segmentation to deliver personalized experiences.
• Collaborate with product, growth and data teams to define KPIs, attribution models and dashboards.

Skills

WebEngage or Braze

Growth hacking frameworks

A/B testing

CRM systems

CDPs and segmentation

Analytical mindset

HTML/CSS for emails

Cross-functional collaboration

Project management

Education

Bachelor's degree in Marketing, Computer Science, Artificial Intelligence, or related field

Tools

Braze

WebEngage

Google Analytics

SQL

Python

Job description

ClearGrid is seeking a Marketing Automation Specialist to design and optimize data-driven lifecycle campaigns across email, push, WhatsApp and in-app channels. The role blends marketing automation, growth hacking and experimentation to boost engagement, retention and conversion using WebEngage or Braze with CRM and analytics systems to craft personalized journeys.

You will test ideas with A/B and multivariate experiments, define KPIs with product and data teams, and map touchpoints across the