VP of Marketing

Placements24; Soweto; Hybrid; ZAR 1,800,000 - 3,200,000; Full time

Benefits offered by this job

Executive salary

Hybrid work model

Health, dental and vision insurance

Retirement plan

Professional development and training

Relocation assistance

Brand autonomy and impact

Job summary

Placements24 is seeking a strategic VP of Marketing in Soweto, Gauteng, blending remote and on-site leadership. You will shape global marketing strategies, drive brand growth, and oversee channels to optimize acquisition and revenue growth.

The role requires a Master’s degree in Marketing or MBA, 8+ years in marketing with 4+ in leadership, and a proven ability to lead hybrid teams while delivering measurable ROI. Hybrid schedule with travel as needed.

Qualifications

• Master's degree in Marketing or MBA.
• 8+ years in marketing with at least 4 years in a senior leadership role.
• Proven track record in developing and executing growth strategies.
• Deep expertise in digital marketing, branding, content strategy, and campaign management.
• Exceptional leadership, communication, and interpersonal skills.
• Experience managing hybrid teams and collaborating across different environments.

Responsibilities

• Develop and implement integrated marketing strategies to achieve objectives.
• Oversee all marketing activities including digital, content, social media, PR and advertising.
• Manage the marketing budget and allocate resources to maximize ROI.
• Lead and mentor the marketing team to foster creativity and performance.
• Conduct market research and competitive analysis to identify opportunities.
• Develop brand management strategies to enhance brand equity.
• Drive customer acquisition and retention through effective campaigns.
• Collaborate with sales, product, and other departments for alignment.
• Measure and report on campaign effectiveness.

Skills

Digital marketing

Brand strategy

Leadership

Analytics

Budget management

Cross-functional collaboration

Education

Master's degree in Marketing or MBA

Tools

Marketing analytics tools

Job description

About the Role

Our client is seeking an innovative and strategic VP of Marketing to lead their global marketing efforts. This hybrid role requires the candidate to be based in or near Soweto, Gauteng, ZA , and will involve a combination of remote work and on-site leadership with the marketing team. The VP of Marketing will be responsible for developing and executing comprehensive marketing strategies to enhance brand awareness, drive customer acquisition, and support revenue growth. You will lead a dynamic marketing department, oversee all marketing channels, and ensure a consistent and compelling brand message across all platforms. This position requires a deep understanding of market trends, consumer behavior, and digital marketing strategies, coupled with exceptional leadership and creative vision.

Key Responsibilities

• Develop and implement integrated marketing strategies to achieve company objectives.
• Oversee all marketing activities, including digital marketing, content creation, social media, PR, and advertising.
• Manage the marketing budget and allocate resources effectively to maximize ROI.
• Lead and mentor the marketing team, fostering a culture of creativity and performance.
• Conduct market research and competitive analysis to identify opportunities and challenges.
• Develop and execute brand management strategies to enhance brand equity.
• Drive customer acquisition and retention strategies through effective campaigns.
• Oversee the creation of compelling marketing collateral and content.
• Collaborate with sales, product, and other departments to ensure marketing alignment.
• Measure and report on the effectiveness of marketing campaigns and initiatives.

Requirements

• Master's degree in Marketing, Business Administration, or a related field.
• Minimum of 8 years of experience in marketing, with at least 4 years in a senior leadership role (e.g., VP, Director).
• Proven track record of developing and executing successful marketing strategies that drive business growth.
• Deep expertise in digital marketing, branding, content strategy, and campaign management.
• Exceptional leadership, communication, and interpersonal skills.
• Experience managing hybrid teams and collaborating across different work environments.
• Strong analytical skills and proficiency in marketing analytics tools.
• Creative thinker with a passion for innovation in marketing.
• Experience managing significant marketing budgets.
• Willingness to work a hybrid schedule from our Soweto, Gauteng, ZA office and travel occasionally.

Benefits

• Competitive executive salary and performance-based bonuses.
• Hybrid work model offering flexibility and work-life balance.
• Comprehensive health, dental, and vision insurance.
• Generous retirement savings plan.
• Opportunities for professional development and leadership training.
• Allowance for marketing tools and professional development.
• Generous annual leave and company holidays.
• A dynamic and collaborative marketing environment.
• Relocation assistance for qualified candidates.
• Significant autonomy and impact on brand strategy.