Sports Tourism Coordinator

Placements24; Gqeberha; Hybrid; ZAR 240,000 - 360,000; Full time

Benefits offered by this job

Hybrid role

Professional development

Networking in tourism & sports

Competitive salary

Paid time off

Medical aid contributions

Job summary

Placements24 invites applications for a Sports Tourism Coordinator based in Port Elizabeth, Eastern Cape. You will develop initiatives to attract visitors to the region's sporting events and coordinate with clubs, hospitality providers, and tourism bodies to craft compelling sports tourism packages.

The role requires strong organizational skills, a passion for sports and tourism, and the ability to work with diverse stakeholders. Expect a hybrid work arrangement in Port Elizabeth.

Qualifications

• Bachelor's degree in Tourism Management, Hospitality, Sports Management, Marketing, or a related field.
• Minimum of 3 years of experience in tourism, event management, or sports marketing.
• Knowledge of Port Elizabeth and Eastern Cape sporting facilities is a plus.

Responsibilities

• Develop and implement strategies to promote sports tourism in Port Elizabeth and the Eastern Cape.
• Coordinate with sports event organizers to provide support and facilitate visitor experiences.
• Build and maintain relationships with hotels, tour operators, transport providers, and other tourism stakeholders.
• Create marketing materials and digital content to promote sports tourism packages and events.
• Assist in the planning and execution of sports tourism-related events and familiarization trips.
• Monitor industry trends and competitor activities to identify new opportunities.
• Manage inquiries from potential sports tourists and provide relevant information and recommendations.
• Track and report on the effectiveness of sports tourism initiatives.
• Collaborate with local government and tourism boards to align efforts and maximize impact.

Skills

Project management

Event coordination

Stakeholder engagement

Communication skills

Digital marketing

Hospitality & tourism

Education

Bachelor's degree in Tourism Management, Hospitality, Sports Management, Marketing, or related field

Tools

Social media tools

Digital marketing platforms

Job description

About the Role

Our client, a dynamic organization dedicated to promoting tourism through sporting events and activities, is looking for an enthusiastic Sports Tourism Coordinator to be based in Port Elizabeth, Eastern Cape. This role is central to developing and managing initiatives that attract visitors and participants to the region's sporting offerings. You will be responsible for liaising with local sports clubs, event organizers, hospitality providers, and tourism bodies to create compelling sports tourism packages and experiences. The ideal candidate will have a strong understanding of both the sports and tourism sectors, excellent organizational skills, and a passion for showcasing the attractions of Port Elizabeth and the wider Eastern Cape. This position offers a fantastic opportunity to combine your love for sports with a career in tourism development.

Key Responsibilities

• Develop and implement strategies to promote sports tourism in Port Elizabeth and the Eastern Cape.
• Coordinate with sports event organizers to provide support and facilitate visitor experiences.
• Build and maintain relationships with hotels, tour operators, transport providers, and other tourism stakeholders.
• Create marketing materials and digital content to promote sports tourism packages and events.
• Assist in the planning and execution of sports tourism-related events and familiarization trips.
• Monitor industry trends and competitor activities to identify new opportunities.
• Manage inquiries from potential sports tourists and provide relevant information and recommendations.
• Track and report on the effectiveness of sports tourism initiatives.
• Collaborate with local government and tourism boards to align efforts and maximize impact.

Requirements

• Bachelor's degree in Tourism Management, Hospitality, Sports Management, Marketing, or a related field.
• Minimum of 3 years of experience in tourism, event management, or sports marketing, with a focus on coordination or management.
• Strong understanding of the South African tourism landscape and the sports industry.
• Excellent organizational and project management skills.
• Proficiency in digital marketing tools and social media platforms.
• Strong communication and interpersonal skills, with the ability to engage with diverse stakeholders.
• Experience in developing marketing collateral and promotional materials.
• Knowledge of Port Elizabeth and the Eastern Cape region's sporting facilities and attractions is a plus.
• Ability to work independently and as part of a team, with a flexible approach to working hours.
• A passion for sports and tourism is essential.

Benefits

• competitive salary
• medical aid contributions
• paid time off
• professional development
• networking within the tourism and sports sectors
• hybrid role allows for a balance between working from home and collaborating in our Port Elizabeth office