Senior Sports Sponsorship Manager

Placements24; Gqeberha; Hybrid; ZAR 720,000 - 1,200,000; Full time

Benefits offered by this job

Salary + commission

Hybrid work

Career growth

Prestigious clients

Industry impact

Job summary

Placements24 is seeking a Senior Sports Sponsorship Manager in Port Elizabeth. You will identify, secure, and manage lucrative sponsorship deals across a diverse portfolio of sports properties, athletes and events.

Build strong corporate partnerships and craft bespoke sponsorship strategies to drive revenue and brand activation. The role requires excellent negotiation skills, a robust network in sports marketing, and the ability to lead activation programs with cross-functional teams.

Qualifications

• Minimum 5 years of experience in sports sponsorship or related sales.
• Proven track record securing significant sponsorship deals.
• Excellent negotiation and interpersonal skills.
• Strong understanding of the sports marketing ecosystem and networks.
• Proficiency in CRM software and related tools.

Responsibilities

• Identify and cultivate new sponsorship opportunities with corporate partners.
• Develop sponsorship proposals and client presentations tailored to prospects.
• Negotiate and close sponsorship agreements with mutual benefits.
• Manage and nurture relationships with existing sponsors and ensure activation.
• Oversee activation plans with marketing and events teams.
• Conduct market research on industry trends and potential partnerships.
• Monitor sponsorship program performance and provide optimization insights.
• Collaborate with internal teams for brand consistency across sponsorships.
• Represent the company at industry events and networking functions.

Skills

Sponsorship sales

Negotiation

Relationship building

Strategic thinking

Education

Bachelor’s degree in Marketing, Business Administration, Sports Management

Tools

CRM software

Job description

About the Role

Our client, a leading sports marketing and agency group operating in Port Elizabeth, is seeking an experienced Senior Sports Sponsorship Manager. This role is pivotal in identifying, securing, and managing lucrative sponsorship deals for a diverse portfolio of sports properties, athletes, and events. You will be responsible for developing bespoke sponsorship strategies, building strong relationships with corporate partners, and ensuring the effective activation of sponsorship programs. The ideal candidate possesses a strong understanding of the sports marketing landscape, excellent negotiation skills, and a proven ability to drive revenue through sponsorship. This role offers a compelling opportunity to shape brand partnerships within the vibrant sports sector in Port Elizabeth.

Key Responsibilities

• Identify and cultivate new sponsorship opportunities with potential corporate partners.


• Develop compelling sponsorship proposals and presentations tailored to prospective clients.


• Negotiate and close sponsorship agreements, ensuring mutual benefit and maximizing value for all parties.


• Manage and nurture relationships with existing sponsors, ensuring successful activation and retention.


• Oversee the execution of sponsorship activation plans, working closely with marketing and event teams.


• Conduct market research to stay informed about industry trends, competitor activities, and potential partnership opportunities.


• Monitor and report on the performance of sponsorship programs, providing insights and recommendations for optimization.


• Collaborate with internal teams to ensure brand consistency and alignment across all sponsorship initiatives.


• Represent the company at industry events and networking functions.

Requirements

• A minimum of 5 years of experience in sports sponsorship, marketing, or a related sales field.


• Proven track record of successfully securing and managing significant sponsorship deals.


• Excellent negotiation, communication, and interpersonal skills.


• Strong understanding of the sports marketing ecosystem and the value proposition of sports sponsorships.


• Ability to develop strategic sponsorship plans and activation programs.


• Proficiency in CRM software and other sales/marketing tools.


• Bachelor’s degree in Marketing, Business Administration, Sports Management, or a related field.


• A passion for sports and a strong network within the corporate and sports industries are advantageous.

Benefits

• Competitive salary and commission structure.


• Hybrid work environment offering flexibility.


• Significant opportunities for professional development and career growth in Port Elizabeth.


• Work with a dynamic team and prestigious sports clients.


• Be at the forefront of sports marketing and brand partnerships.


• Contribute to the growth and success of the sports industry in the Eastern Cape.