Social Media Marketing Specialist (Tembisa)

Placements24; Kempton Park; On-site; ZAR 300,000 - 420,000; Full time

Benefits offered by this job

Medical aid

Generous annual leave

Professional development opportunities

Career progression paths

Modern office facilities in Tembisa

Job summary

Placements24 is seeking a talented Social Media Marketing Specialist to join our dynamic marketing team in Tembisa, Gauteng. You will develop and execute engaging social media strategies, create compelling content, and foster community interaction across platforms.

Ideal candidates bring hands-on experience with content creation, analytics, and paid social, plus the ability to adapt strategies based on real-time performance data. Join a fast-paced team and help elevate our online presence.

Qualifications

• Proven work experience as a Social Media Specialist or similar role.
• Excellent knowledge of major social platforms (FB/IG/Twitter/LinkedIn/TikTok).
• Hands-on content creation, copywriting, and visual storytelling.
• Familiarity with scheduling and analytics tools (Hootsuite, Buffer, Sprout Social, GA).
• Strong understanding of social media KPIs and how to measure campaign success.
• Excellent communication, interpersonal and community management skills.
• Bachelor's degree in Marketing, Communications, or related field preferred.
• Able to work independently and in a team.

Responsibilities

• Develop, implement, and manage social media strategies across platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok).
• Create, curate, and schedule engaging content tailored to each platform and audience.
• Monitor social channels for trends, conversations, and engagement opportunities.
• Respond to comments and queries promptly to foster a positive community.
• Analyze data using GA, insights, and listening tools; report monthly performance.
• Plan and execute paid social campaigns, manage budgets and optimize for reach and conversions.
• Collaborate with design and content teams to ensure brand consistency.
• Stay updated on latest trends, platform updates, and best practices.

Skills

Social media marketing

Content creation

Copywriting

Analytics

Community management

Strategic thinking

Communication

Education

Bachelor's degree in Marketing/Communications

Tools

Hootsuite

Buffer

Sprout Social

Google Analytics

Job description

About the Role Our client is seeking a talented and passionate Social Media Marketing Specialist to join their dynamic marketing team. This role is based in the bustling community of Tembisa, Gauteng , and offers an excellent opportunity for an individual eager to make their mark in the digital marketing landscape. The specialist will be instrumental in developing and executing engaging social media strategies that align with brand objectives, foster community interaction, and drive measurable results. You will be the voice of our client across various social platforms, creating compelling content and building meaningful relationships with our audience. We are looking for a creative thinker with a strong understanding of social media trends, analytics, and advertising best practices. This position requires a blend of creativity, strategic thinking, and a hands‑on approach to content creation and community management. The ideal candidate thrives in a fast‑paced environment and is adept at adapting strategies based on real‑time performance data. You will work closely with the broader marketing team to ensure social media efforts are integrated into overarching marketing campaigns. This is a critical role for enhancing our client's online presence and customer engagement in the Tembisa area and beyond.

Key Responsibilities

• Develop, implement, and manage social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.
• Create, curate, and schedule engaging, high-quality content (text, image, video) tailored to each platform and target audience.
• Monitor social media channels for industry trends, relevant conversations, and opportunities for engagement.
• Respond to comments and customer queries in a timely and professional manner, fostering a positive community environment.
• Analyze social media data and metrics using tools like Google Analytics, platform insights, and social listening tools.
• Generate monthly reports on social media performance, providing insights and recommendations for optimization.
• Plan and execute paid social media advertising campaigns, managing budgets and optimizing for reach, engagement, and conversions.
• Collaborate with design and content teams to ensure brand consistency across all social media outputs.
• Stay abreast of the latest social media trends, platform updates, and best practices.

Requirements

• Proven work experience as a Social Media Specialist or similar role.
• Excellent knowledge of major social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) and their respective audiences.
• Hands‑on experience in content creation, copywriting, and visual storytelling.
• Familiarity with social media scheduling and analytics tools (e.g., Hootsuite, Buffer, Sprout Social, Google Analytics).
• Strong understanding of social media KPIs and how to measure campaign success.
• Excellent communication, interpersonal, and community management skills.
• Ability to interpret data and translate it into actionable strategies.
• Creative mindset with a strong visual aesthetic.
• Bachelor's degree in Marketing, Communications, or a related field is preferred.
• Demonstrated ability to work independently and as part of a team.

Benefits

Our client offers a competitive salary package commensurate with experience, along with a comprehensive benefits scheme. This includes a robust medical aid plan, a generous annual leave allowance, and opportunities for professional development through accredited courses and industry events. Employees benefit from a supportive team environment and access to modern office facilities in Tembisa, Gauteng . We believe in recognizing and rewarding hard work, and this role comes with clear pathways for career progression within our growing organization. Join a team that is passionate about innovation and making a real impact in the digital space.