Social Media Campaign Specialist

Placements24; Soweto; In loco; ZAR 83.000 - 165.000; Tempo pieno

Vantaggi offerti da questo lavoro

Hourly rate or project-based pay

Descrizione del lavoro

Placements24 in Soweto, Gauteng is seeking a Social Media Campaign Specialist to concept, launch, and optimize targeted campaigns across Facebook, Instagram, Twitter, and TikTok to boost brand awareness, traffic, and conversions.

You will craft campaign content, manage budgets, monitor performance, and report insights, collaborating with the marketing team to align with business goals. On-site role with growth opportunities in a dynamic e-commerce environment.

Competenze

• Proven experience in managing social media campaigns in an e-commerce setting.
• Strong campaign planning, execution, and measurement knowledge.
• Proficiency with social media advertising platforms and tools.
• Excellent written and verbal communication skills.
• Detail-oriented with strong project management skills.

Mansioni

• Plan and execute social media campaigns across platforms such as Facebook, Instagram, Twitter, and TikTok.
• Develop campaign-specific content, including visuals, copy, and videos, ensuring brand consistency and engagement.
• Manage paid social media advertising for campaigns, including targeting, budget allocation, and performance monitoring.
• Analyze campaign performance data, identify key insights, and provide recommendations for optimization.
• Monitor campaign progress against objectives and report on key metrics.
• Engage with target audiences during campaigns, responding to comments and inquiries.
• Collaborate with the marketing team to align campaign strategies with overall business goals.
• Stay updated on campaign best practices and emerging social media advertising trends.
• Identify opportunities to leverage new campaign features and creative approaches.

Conoscenze

Campaign planning & execution

Analytical mindset

Content creation

Excellent communication

Team collaboration

Formazione

Bachelor's degree in Marketing/Communications or related

Strumenti

Facebook Ads Manager

Instagram Ads

TikTok Ads

Descrizione del lavoro

About the Role

Our client, a prominent entity in the e-commerce and social media landscape, is seeking a dynamic and results-driven Social Media Campaign Specialist to join their team in Soweto, Gauteng . This role will focus on the conceptualization, execution, and optimization of targeted social media campaigns aimed at increasing brand awareness, driving traffic, and boosting conversions for our e-commerce offerings. The ideal candidate will possess a strong understanding of campaign mechanics across various platforms, excellent analytical skills, and a creative approach to content development. You will play a key role in ensuring our campaigns resonate with our target audience and achieve measurable success. This is an excellent opportunity for a campaign-focused individual to contribute to a growing online business.

Key Responsibilities

• Plan and execute social media campaigns across platforms such as Facebook, Instagram, Twitter, and TikTok.
• Develop campaign-specific content, including visuals, copy, and videos, ensuring brand consistency and engagement.
• Manage paid social media advertising for campaigns, including targeting, budget allocation, and performance monitoring.
• Analyze campaign performance data, identify key insights, and provide recommendations for optimization.
• Monitor campaign progress against objectives and report on key metrics.
• Engage with target audiences during campaigns, responding to comments and inquiries.
• Collaborate with the marketing team to align campaign strategies with overall business goals.
• Stay updated on campaign best practices and emerging social media advertising trends.
• Identify opportunities to leverage new campaign features and creative approaches.

Requirements

• Proven experience in managing and executing social media campaigns, preferably in an e-commerce setting.
• Strong understanding of campaign planning, execution, and measurement.
• Proficiency with social media advertising platforms and management tools.
• Excellent written and verbal communication skills.
• Analytical mindset with the ability to interpret campaign data and provide actionable insights.
• Experience with content creation or managing creative assets for campaigns.Ability to work effectively as part of a team on-site in our Soweto, Gauteng office.
• A degree in Marketing, Communications, or a related field is preferred.
• Detail-oriented and organized with strong project management skills.

Benefits

Our client offers a competitive hourly rate or project-based compensation, comprehensive support throughout the contract duration, and opportunities to work on exciting projects within a growing e-commerce company. This role is based at our office in Soweto, Gauteng, providing a collaborative and productive work environment. Employees will gain valuable experience in campaign management and work with a team dedicated to innovation in digital marketing. Join us and contribute to impactful marketing initiatives.