Senior Social Media Strategist (E-commerce)

Placements24; Rustenburg; Hybrid; ZAR 900,000 - 1,300,000; Full time

Benefits offered by this job

Competitive salary

Executive benefits

Conferences and training budget

Flexible work arrangements

Job summary

Placements24 is seeking a Senior Social Media Strategist in Rustenburg to lead the social media agenda for an expanding ecommerce brand. You will shape the strategic direction, oversee content across platforms, and drive measurable growth in brand loyalty and revenue.

The role requires a strong background in ecommerce social campaigns, data-driven decisions, and the ability to mentor a high-performing team in a dynamic, flexible work environment.

Qualifications

• 5+ years experience in social media strategy for ecommerce/retail brands.
• Proven track record of campaigns achieving measurable business objectives.
• Strong analytics and ability to translate data into actionable strategies.

Responsibilities

• Develop and implement cutting-edge social media strategies aligned with the company's e-commerce goals and brand identity.
• Lead the creation of engaging and high-impact content across multiple social platforms, overseeing content calendars and production schedules.
• Analyze social media trends, competitor activities, and campaign performance data to provide strategic recommendations and drive continuous improvement.
• Manage and mentor a team of social media professionals, fostering a collaborative and high-performance culture.
• Collaborate with key stakeholders across marketing, sales, and product development to ensure integrated and effective online campaigns.

Skills

Social media strategy

E-commerce experience

Tools

Analytics tools

Job description

About the Role

Our client is seeking an experienced and strategic Senior Social Media Strategist to lead their social media initiatives for their growing e-commerce business in Rustenburg . This leadership role involves developing and overseeing high-level social media strategies that drive brand loyalty, customer acquisition, and revenue growth. You will be responsible for setting the direction for all social media activities, fostering innovation, and ensuring that our online presence effectively communicates our brand value proposition to a wide audience. This position requires a deep understanding of the social media landscape and its application within the e-commerce sector, with a focus on measurable results and continuous improvement.

Key Responsibilities

• Develop and implement cutting-edge social media strategies aligned with the company's e-commerce goals and brand identity.
• Lead the creation of engaging and high-impact content across multiple social platforms, overseeing content calendars and production schedules.
• Analyze social media trends, competitor activities, and campaign performance data to provide strategic recommendations and drive continuous improvement.
• Manage and mentor a team of social media professionals, fostering a collaborative and high-performance culture.
• Collaborate with key stakeholders across marketing, sales, and product development to ensure integrated and effective online campaigns.

Requirements

• Extensive experience (5+ years) in social media strategy, with a significant focus on e-commerce or retail brands.
• Proven track record of developing and executing successful social media campaigns that achieved measurable business objectives.
• Expertise in social media analytics, reporting tools, and the ability to translate data into actionable strategies.
• Strong leadership and team management skills, with experience mentoring junior staff.
• Exceptional understanding of digital marketing principles, content marketing, and consumer behavior in the online space.

Benefits

• A highly competitive salary and executive-level benefits package.
• Opportunity to shape the social media future of a prominent e-commerce brand in Rustenburg .
• Professional development opportunities and budget for industry conferences and training.
• Flexible working arrangements to support a healthy work-life balance.
• A stimulating work environment with a focus on innovation and strategic growth.