About the Role
Our client, a leading e-commerce platform, is looking for a highly skilled and results-oriented Senior SEO Manager to spearhead their organic search strategy. This pivotal role, based in George, Western Cape , requires a strategic thinker with a deep understanding of search engine algorithms and a proven track record of driving significant organic traffic growth and conversions. You will be responsible for developing, implementing, and managing comprehensive SEO strategies that enhance our client's online visibility and search engine rankings across all major search engines. This is a fantastic opportunity to make a substantial impact within a fast-paced and innovative company, contributing directly to our client's success in the competitive digital marketplace. Your expertise will be crucial in maintaining and growing our client's dominant online presence in the George area and beyond.
Key Responsibilities
- Develop, implement, and manage a global SEO strategy to increase organic search rankings and traffic.
- Conduct in-depth keyword research and competitive analysis to identify new opportunities.
- Perform technical SEO audits and implement necessary optimizations on the website.
- Oversee on-page and off-page SEO strategies, including content optimization and link building.
- Monitor and report on SEO performance metrics, providing insights and recommendations.
- Collaborate with content, development, and marketing teams to ensure SEO best practices are integrated into all digital initiatives.
- Stay abreast of the latest SEO trends, algorithm updates, and industry best practices.
- Manage relationships with external SEO agencies or vendors if required.
- Identify and resolve technical SEO issues.
- Develop strategies to improve website crawlability, indexability, and site speed.
Requirements
- Minimum of 5 years of experience in Search Engine Optimization (SEO), with a strong focus on technical SEO and strategy development.
- Proven success in driving significant organic traffic and revenue growth through SEO initiatives.
- Expertise in using SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar.
- In-depth understanding of search engine algorithms and ranking factors.
- Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
- Excellent written and verbal communication skills.
- Experience with website analytics platforms and A/B testing.
- Bachelor's degree in Marketing, Computer Science, or a related field.
- Experience with CMS platforms (e.g., WordPress, Shopify).
- A passion for data-driven decision-making and a proactive approach to problem-solving.
Benefits
- Our client offers a competitive salary package commensurate with experience, including performance-based bonuses.
- Full medical aid and retirement fund contributions are part of the comprehensive benefits.
- Employees benefit from ongoing training and development opportunities to stay at the forefront of SEO advancements.
- The role is based in a modern office environment in George, Western Cape , offering a stable and dedicated work setting.
- There are clear pathways for career progression within the organization for high-performing individuals.