Senior Google Ads Specialist

VANHA Digital; Wes-Kaap; On-site; ZAR 600,000 - 900,000; Full time

Job summary

A digital marketing agency in Cape Town is seeking a Senior Google Ads Specialist to lead ad campaigns for a mix of e-commerce and lead generation clients. Candidates should have strong media buying skills and over 5 years of hands-on experience in Google Ads. The role requires strategy execution, client communication, and performance analysis. Applicants should send their CV and a brief paragraph about their fit for the position via email.

Qualifications

• At least 5 years of hands-on Google Ads experience.
• Experience in managing both e-commerce and lead generation campaigns.
• Strong analytical skills to turn data into strategic decisions.

Responsibilities

• Manage Google Ads campaigns across various types.
• Own strategy and execution for lead gen and e-commerce clients.
• Present reports to clients and handle queries professionally.
• Maintain accurate reporting in Looker Studio and Google Sheets.

Skills

Google Ads management

Media buying skills

Performance analysis

Client communication

Attention to detail

Data analysis

Tools

Looker Studio

Google Tag Manager

GA4

Google Sheets

Google Sheets

Job description

VANHA Digital - Foreshore, Cape Town - Full-time, In-office

About the role

VANHA Digital is looking for a Senior Google Ads Specialist to join our team in Cape Town.

This is a senior, hands‑on role for someone with deep Google Ads experience who can balance both strategy and execution across a mix of e-commerce and lead generation clients.

We are looking for someone who is equally comfortable inside the ad account and in front of the client. That means strong media buying skills, clear thinking, confidence with reporting, and the ability to handle client questions with clarity and professionalism.

You will work across a portfolio that is roughly 50% e-commerce and 50% lead generation, with direct involvement in campaign strategy, performance analysis, reporting, tracking, and client communication.

What this role involves

• Managing Google Ads campaigns across Search, Shopping, Performance Max, YouTube, and remarketing
• Owning both strategy and execution across a portfolio of lead gen and e-commerce clients
• Bringing at least 5 years of hands‑on Google Ads experience
• Working confidently across both e-commerce and lead generation
• Presenting reports and insights to clients in a clear, commercially sensible way
• Running client calls and handling client queries confidently and professionally
• Building and maintaining reporting dashboards in Looker Studio
• Using Google Tag Manager and GA4 to support accurate measurement and performance analysis
• Managing and optimising Google Merchant Center
• Handling conversion tracking setup and troubleshooting as a core part of the role
• Working confidently in Google Sheets, including formulas, logical analysis, and troubleshooting
• Analysing performance and turning data into clear actions and priorities
• Identifying growth opportunities across campaigns, tracking, landing pages, feeds, and account structure
• Bringing strong attention to detail, commercial awareness, and a high standard of organisation

Location

This is a full‑time, in‑office role.

How to apply

📩 Please send your CV, along with a short paragraph on why you think you would be a strong fit, to [e-mail].