Senior E-commerce Social Media Manager

Placements24; Randburg; Hybrid; ZAR 900,000 - 1,300,000; Full time

Benefits offered by this job

Hybrid work model

Health, dental, and vision insurance

Budget for professional development

Job summary

Placements24 in Randburg is seeking a Senior E-commerce Social Media Manager to lead social strategy, grow brand awareness, and drive online sales. You will manage a team, oversee content creation, and optimise paid campaigns.

The role requires a deep understanding of social media trends, e-commerce best practices, and a proven ability to deliver measurable outcomes in a competitive market; hybrid work setup offered.

Qualifications

• 7+ years in social media marketing with 3+ in management, preferably in e-commerce.
• Proven track record of strategies that drive sales.
• Extensive experience with social media advertising platforms and analytics tools.
• Strong leadership, team management and project management skills.
• Excellent communication, presentation and interpersonal abilities.
• Deep understanding of digital marketing and online retail customer behaviour in Randburg.

Responsibilities

• Develop and execute a comprehensive social media strategy for e-commerce growth.
• Lead and mentor a team of social media coordinators and content creators.
• Oversee the creation of engaging, high-quality content across platforms.
• Manage and optimise paid social media campaigns to achieve ROI targets.
• Analyse social media performance data, generate reports, and provide strategic recommendations.
• Stay updated on social media trends, tools and platform updates.
• Collaborate with cross-functional teams for integrated marketing efforts.

Skills

Social media marketing

Team leadership

Campaign optimization

Analytics & reporting

Digital marketing principles

Randburg market knowledge

Tools

Social media platforms

Job description

About the Role

Our client is looking for a strategic and experienced Senior E-commerce Social Media Manager to lead their social media strategy from their Randburg office. This role is responsible for developing, implementing, and managing innovative social media campaigns that drive brand awareness, engagement, and e-commerce sales. You will lead a team, oversee content creation, manage advertising budgets, and analyse performance to ensure optimal results. The ideal candidate is a seasoned professional with a deep understanding of social media trends, e-commerce best practices, and a proven ability to deliver measurable business outcomes in a competitive market.

Key Responsibilities

• Develop and execute a comprehensive social media strategy for e-commerce growth.
• Lead and mentor a team of social media coordinators and content creators.
• Oversee the creation of engaging and high-quality content across all relevant platforms.
• Manage and optimise paid social media advertising campaigns to achieve ROI targets.
• Analyse social media performance data, generate reports, and provide strategic recommendations.
• Stay abreast of the latest social media trends, tools, and platform updates.
• Collaborate with cross-functional teams to ensure integrated marketing efforts.

Requirements

• Minimum 7 years of experience in social media marketing, with at least 3 years in a management role, preferably in e-commerce.
• Proven track record of developing and executing successful social media strategies that drive sales.
• Extensive experience with social media advertising platforms and analytics tools.
• Strong leadership, team management, and project management skills.
• Excellent communication, presentation, and interpersonal skills.
• Deep understanding of digital marketing principles and customer behaviour in online retail environments within Randburg.

Benefits

• Highly competitive annual salary and substantial performance-based bonuses.
• Hybrid work model allowing for a flexible work-life balance.
• Comprehensive health, dental, and vision insurance plans.
• Generous budget for professional development and industry conferences.
• A leadership role in a dynamic and forward-thinking marketing department.