Senior E-commerce Social Media Specialist

Placements24; Rustenburg; On-site; ZAR 420,000 - 700,000; Full time

Benefits offered by this job

Salary with incentives

Medical and retirement plans

On-site Rustenburg office

Career advancement opportunities

Team-building activities

Job summary

Placements24 is seeking a Senior E-commerce Social Media Specialist to lead social channels for our Rustenburg-based e-commerce team. You will design and execute campaigns, manage content, and drive sales with data-driven optimization.

The role demands a strategic thinker with hands-on experience, strong analytics, and collaboration with the e-commerce squad to support launches and promotions, while staying ahead of trends in a fast-paced environment.

Qualifications

• 5+ years of experience in social media marketing, with a significant focus on e-commerce.
• Demonstrated success in managing and growing social media accounts and campaigns that drive sales.
• Expertise in social media analytics, reporting, and performance optimization techniques.
• Excellent written and verbal communication skills, with a knack for crafting engaging copy and visual narratives.
• Proficiency in social media management software and advertising platforms.
• Strong understanding of SEO principles as they relate to social media content.

Responsibilities

• Lead the development and execution of creative social media campaigns that align with e-commerce sales targets and brand messaging.
• Manage day-to-day activities across all relevant social media platforms, including content creation, scheduling, and community engagement.
• Analyze campaign performance, identify key trends, and provide detailed reports with actionable recommendations to optimize strategy and budget allocation.
• Collaborate closely with the e-commerce team to ensure social media efforts support product launches and promotional activities.
• Stay abreast of the latest social media best practices, tools, and platform updates to maintain a competitive edge.
• Manage influencer collaborations and partnerships to amplify brand reach and credibility.

Skills

Social media marketing

E-commerce

Content creation

Analytics & reporting

Copywriting & storytelling

SEO basics for social media

Social media advertising platforms

Job description

About the Role

Our client is seeking a highly skilled and results-oriented Senior E-commerce Social Media Specialist to join their vibrant marketing team in Rustenburg . This role demands a strategic thinker with hands-on expertise in managing and growing social media channels for an e-commerce business. You will be instrumental in creating impactful campaigns, fostering customer loyalty, and driving measurable sales through engaging content and data-driven optimization. The ideal candidate is passionate about social media trends and excels in a dynamic, fast-paced work environment within our North West based operations.

Key Responsibilities

• Lead the development and execution of creative social media campaigns that align with e-commerce sales targets and brand messaging.
• Manage day-to-day activities across all relevant social media platforms, including content creation, scheduling, and community engagement.
• Analyze campaign performance, identify key trends, and provide detailed reports with actionable recommendations to optimize strategy and budget allocation.
• Collaborate closely with the e-commerce team to ensure social media efforts support product launches and promotional activities.
• Stay abreast of the latest social media best practices, tools, and platform updates to maintain a competitive edge.
• Manage influencer collaborations and partnerships to amplify brand reach and credibility.

Requirements

• Minimum of 5 years of experience in social media marketing, with a significant focus on e-commerce.
• Demonstrated success in managing and growing social media accounts and campaigns that drive sales.
• Expertise in social media analytics, reporting, and performance optimization techniques.
• Excellent written and verbal communication skills, with a knack for crafting engaging copy and visual narratives.
• Proficiency in social media management software and advertising platforms.
• Strong understanding of SEO principles as they relate to social media content.

Benefits

• Attractive salary with performance-based incentives.
• Comprehensive benefits package including medical and retirement plans.
• On-site role in a modern office environment in Rustenburg.
• Opportunities for career advancement within a growing company.
• Regular team-building activities and a supportive workplace culture.