Sales Development Lead

Placements24; Mbombela (Nelspruit); Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Bonus program

Medical benefits

Retirement benefits

Leadership development

Team incentives

Job summary

Placements24 in Nelspruit, Mpumalanga, seeks a Sales Development Lead to guide the SDR team in delivering high-quality leads and maintaining a strong pipeline for the sales organization.

You will coach, mentor, and implement playbooks, set KPIs, train new SDRs, and collaborate with sales and marketing to align objectives. A proven track record in lead generation and CRM proficiency is required.

Qualifications

• 4+ years in Sales Development with 1+ year in leadership.
• Proven track record of generating qualified leads and hitting targets.
• Strong knowledge of CRM, sales engagement tools, and sales methodologies.

Responsibilities

• Lead, coach, and manage SDRs to hit outbound and inbound targets.
• Develop and refine SDR strategies, playbooks, and processes.
• Set and monitor SDR KPIs, providing regular feedback.
• Train SDRs on techniques, product knowledge, and CRM usage.
• Align SDR efforts with sales and marketing leadership.
• Analyze SDR data to identify improvement opportunities.

Skills

Leadership

Coaching

Lead generation

KPI setting

Team management

Tools

CRM systems

Sales engagement tools

Job description

About the Role

Our client is seeking an experienced and motivated Sales Development Lead to guide their Sales Development Representative (SDR) team in Nelspruit, Mpumalanga. This leadership role focuses on coaching, mentoring, and managing the SDR team to identify and qualify high-potential sales leads, ensuring a robust pipeline for the sales team. You will be responsible for setting performance benchmarks, implementing effective strategies, and fostering a high-performance culture within the SDR function. The ideal candidate is a proven performer with excellent leadership skills and a deep understanding of lead generation best practices.

Key Responsibilities

• Lead, manage, and coach a team of Sales Development Representatives to achieve outbound and inbound lead generation targets.
• Develop and refine effective sales development strategies, playbooks, and processes.
• Set clear performance expectations and KPIs for the SDR team, monitoring progress and providing regular feedback.
• Train new SDRs on sales techniques, product knowledge, and CRM usage.
• Collaborate with sales and marketing leadership to align lead generation efforts with overall business objectives.
• Analyze SDR performance data to identify areas for improvement and implement solutions.

Requirements

• Minimum of 4 years of experience in Sales Development or related sales roles, with at least 1 year in a leadership or supervisory capacity.
• Proven track record of successfully generating qualified leads and meeting targets.
• Strong understanding of sales methodologies, CRM systems, and sales engagement tools.
• Excellent coaching, communication, and people management skills.
• Ability to work effectively in a hybrid work environment, providing guidance and support to both in-office and remote SDRs.

Benefits

• Competitive salary with a performance-based bonus structure.
• Comprehensive medical and retirement benefits.
• Opportunities for leadership development and career advancement.
• A collaborative and growth-oriented team environment in Nelspruit.
• Incentives for team performance and exceeding targets.