About the Role
Our client is seeking a dynamic and digitally savvy Retail E-commerce Specialist to manage and grow their online sales channels. This fully remote position offers the opportunity to drive online strategy, optimize the e-commerce platform, and enhance the digital customer experience. You will be responsible for managing product listings, executing online marketing campaigns, and analyzing e-commerce performance metrics. If you have a strong understanding of e-commerce best practices, a passion for digital retail, and the ability to work independently from a remote location, this role based in **Sandton** (though fully remote) is an excellent opportunity. You will play a key role in shaping our client's online presence and achieving ambitious e-commerce goals.
Key Responsibilities
- Manage and maintain the company's e-commerce website, including product catalog updates, content management, and user experience optimization.
- Develop and implement online marketing strategies, including SEO, SEM, email marketing, and social media campaigns, to drive traffic and conversions.
- Analyze website performance, sales data, and customer behavior to identify trends and opportunities for improvement.
- Manage online customer service inquiries and ensure a high level of customer satisfaction.
- Coordinate with external agencies and vendors for website development, digital marketing, and other e-commerce related services.
- Monitor competitor activities and industry trends to maintain a competitive edge.
- Manage online inventory and coordinate with fulfillment centers to ensure timely order processing and delivery.
- Report on key e-commerce KPIs and provide insights for strategic decision-making.
Requirements
- Proven experience in e-commerce management, digital marketing, or a related online retail role.
- In-depth knowledge of e-commerce platforms (e.g., Shopify, Magento), analytics tools (e.g., Google Analytics), and digital marketing channels.
- Strong understanding of SEO, SEM, email marketing, and social media strategy.
- Excellent analytical and problem-solving skills, with the ability to interpret data and derive actionable insights.
- Proficiency in content management systems (CMS) and basic HTML/CSS knowledge is a plus.
- Exceptional written and verbal communication skills.
- Self-motivated, organized, and able to work effectively in a fully remote environment.
- Bachelor's degree in Marketing, Business, or a related field is preferred.
Benefits
- Competitive annual salary with performance-based incentives.
- Fully remote work arrangement offering maximum flexibility and work-life balance.
- Opportunity to lead and shape the e-commerce strategy for a growing brand.
- Professional development opportunities in the rapidly evolving digital retail landscape.
- Employee discounts on all products.
- A collaborative and innovative virtual team environment.