Remote Senior Beauty Content Creator & Strategist

Placements24; Rustenburg; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Fully remote

Competitive salary

Comprehensive benefits

Growth opportunities

Access to cutting-edge digital tools

Job summary

Placements24 is seeking a highly creative Senior Beauty Content Creator & Strategist for a fully remote role. You will craft and execute content strategies across blogs, social media, video, and email campaigns to boost brand visibility and audience engagement.

You will lead content creation, maintain editorial calendars, monitor trends, and collaborate with marketing, product, and design teams to ensure consistent brand storytelling. Strong writing and independent work ethic are essential.

Qualifications

• Proven experience as a Content Creator/Strategist with a beauty focus.
• Strong writing, editing, and proofreading abilities.
• Experience creating content for blogs, social media, emails, and video scripts.
• Knowledge of SEO best practices for content optimization.
• Familiarity with CMS and social media management tools.

Responsibilities

• Develop and implement content strategies aligned with marketing goals and brand identity.
• Create and edit engaging content across blogs, social media, video scripts, site copy, and email newsletters.
• Manage editorial calendar to ensure timely delivery of content assets.
• Stay updated on beauty trends and digital marketing best practices.
• Analyze content performance data and optimize future strategies.
• Collaborate with designers, videographers, and other content creators for cohesive output.
• Manage social channels and engage with the audience.
• Write product descriptions and promotional copy that drive conversions.
• Contribute to brand storytelling and maintain consistent voice across platforms.
• Identify new content opportunities and emerging platforms in beauty and wellness.

Skills

Content Creation

Content Strategy

Writing & Editing

SEO Basics

CMS Experience

Social Media Management

Education

Bachelor's degree (Marketing/Communications/Journalism)

Tools

CMS

Social Media Tools

Job description

About the Role

Our client, a leading online beauty and wellness platform, is seeking a highly creative and strategic Senior Beauty Content Creator & Strategist to join their dynamic, fully remote team. This exciting opportunity is perfect for an individual with a proven track record in developing engaging digital content, a deep understanding of the beauty industry, and a passion for crafting compelling narratives. You will be responsible for conceptualizing, creating, and executing innovative content strategies across various digital channels, including social media, blogs, video platforms, and email marketing. The goal is to enhance brand visibility, drive audience engagement, and support marketing objectives. This role demands creativity, excellent writing and editing skills, a keen eye for aesthetics, and the ability to stay ahead of digital trends. As a remote-first position, strong self-discipline, communication, and collaboration skills are essential for success. You will work closely with marketing, product, and design teams to bring the brand's vision to life.

Key Responsibilities

• Develop and implement comprehensive content strategies aligned with marketing goals and brand identity.
• Conceptualize, create, and edit high-quality, engaging content, including blog posts, social media updates, video scripts, website copy, and email newsletters.
• Manage and oversee the editorial calendar, ensuring timely delivery of all content assets.
• Stay abreast of the latest beauty trends, industry news, and digital marketing best practices to inform content creation.
• Analyze content performance metrics and provide insights to optimize future strategies.
• Collaborate with designers, videographers, and other content creators to produce visually appealing and cohesive content.
• Manage social media channels, fostering community engagement and responding to audience interactions.
• Write compelling product descriptions and promotional copy that drives conversions.
• Contribute to brand storytelling and maintain a consistent brand voice across all platforms.
• Research and identify new content opportunities and emerging platforms within the beauty and wellness space.

Requirements

• Proven experience as a Content Creator, Content Strategist, or similar role, with a strong portfolio showcasing beauty-focused content.
• Demonstrable understanding of the beauty and wellness industry, including trends, products, and key influencers.
• Exceptional writing, editing, and proofreading skills, with a keen attention to detail.
• Proficiency in creating content for various digital platforms (social media, blogs, video, email).
• Experience with SEO best practices for content optimization.
• Familiarity with content management systems (CMS) and social media management tools.
• Strong analytical skills to interpret content performance data.
• Excellent communication, collaboration, and project management skills, especially in a remote setting.
• Bachelor's degree in Marketing, Communications, Journalism, or a related field is preferred.
• Must be comfortable working independently and managing projects with minimal supervision.

Benefits

Our client offers a competitive salary, comprehensive benefits package, and the flexibility of a fully remote work arrangement. Employees will have opportunities for professional growth and development, access to cutting-edge digital tools, and the chance to shape the online presence of a dynamic beauty brand. This is an excellent opportunity for a talented content professional to make a significant impact from anywhere, contributing to the growth and success of a forward-thinking company.