Remote Search Marketing Manager – Paid Media Leader

Blacksmith Agency LLC; Sandton; Remote; ZAR 991,000 - 1,486,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a Search Marketing Manager to own paid media for a book of B2B and growing-brand clients. You will steer targeting, budgets, roadmap, and narrative on calls with clients.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, optimize spend, track conversions with GA4 and GTM, and craft the 90-day and quarterly plans to drive growth and retention.

Qualifications

• 3+ years hands-on in Google Ads and Meta advertising.
• Record of improving ROAS, CPA, or pipeline metrics.
• Agency experience managing multiple clients simultaneously.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media for a book of B2B and growth-brand clients.
• Plan budgets, bidding strategies, targeting, and creative testing.
• Track conversions with GA4 and Tag Manager; ensure reliable attribution.
• Develop 90-day and quarterly roadmaps and present performance narratives.
• Drive account growth through retention, upsell, and long-term relationships.

Skills

Google Ads

Meta Ads

LinkedIn Ads

Microsoft Ads

English communication

Tools

GA4

Google Tag Manager

Job description

Blacksmith Agency is an AI-first digital agency seeking a Search Marketing Manager to own paid media for a book of B2B and growing-brand clients. You will steer targeting, budgets, roadmap, and narrative on calls with clients.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, optimize spend, track conversions with GA4 and GTM, and craft the 90-day and quarterly plans to drive growth and retention.