Remote Paid Media Specialist - Google, Meta & Programmatic

Somewhere; Johannesburg; Remoto; ZAR 368.000 - 643.000; Tempo pieno

Descrizione del lavoro

Somewhere in Johannesburg, South Africa, is seeking an In-Platform Digital Marketing Specialist to manage and optimize paid media campaigns daily across Google, Meta, and programmatic channels. This remote, contractor role requires hands-on execution and collaboration with the marketing team.

You’ll analyze performance, present recommendations, and implement optimizations, aligning with broader marketing objectives and platform updates.

Competenze

• Hands-on experience managing campaigns across Google Ads including Search, Performance Max, and YouTube.
• Hands-on experience managing campaigns on Meta Ads Manager (Facebook/Instagram).
• Strong analytical skills to translate performance data into optimizations.
• Execution-heavy role requiring daily in-platform work and rapid iteration.
• Ability to take direction and implement feedback accurately and efficiently.
• High attention to detail and proactive account management.
• Ability to stay current with platform updates and adopt new features.

Mansioni

• Analyze campaign performance daily across Google, Meta, and programmatic displays; identify trends and opportunities.
• Establish a maintenance structure for daily/weekly optimizations and longer-term improvements.
• Prepare performance reports highlighting insights, underperforming campaigns, and opportunities.
• Optimize campaigns with bid/budget adjustments, audience refinement, creative rotation, and keyword management.
• Translate marketing direction into concrete in-platform updates and optimizations.
• Manage campaigns across Google Ads suite and Meta platforms with sound strategy.
• Collaborate with strategy, creative, and analytics teams to align goals.

Conoscenze

Google Ads management

Meta Ads Manager

Analytics & optimization

In-platform execution

Direction adoption

Attention to detail

Platform updates awareness

Strumenti

Google Ads

Meta Ads Manager

Programmatic display platforms

Descrizione del lavoro

Somewhere in Johannesburg, South Africa, is seeking an In-Platform Digital Marketing Specialist to manage and optimize paid media campaigns daily across Google, Meta, and programmatic channels. This remote, contractor role requires hands-on execution and collaboration with the marketing team.

You’ll analyze performance, present recommendations, and implement optimizations, aligning with broader marketing objectives and platform updates.