Remote Email Marketing Automation Specialist

Placements24; Vereeniging; Híbrido; ZAR 300.000 - 520.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Fully remote work

Competitive salary

Career growth opportunities

Professional development and training

Descripción de la vacante

Placements24 in South Africa seeks a detail-oriented Email Marketing Automation Specialist to design, implement, and optimize automated email campaigns across the customer lifecycle. You will build segmentation strategies, craft persuasive copy, and ensure deliverability.

Working remotely, you will collaborate with marketing, sales, and product teams, manage HTML/CSS email templates, run A/B tests, monitor performance metrics, and drive engagement and sales while complying with POPIA.

Formación

• Experience designing and executing email marketing campaigns.
• Strong knowledge of deliverability and list segmentation.
• Ability to craft compelling email copy and subject lines.
• Experience with A/B testing and campaign optimization.
• Familiarity with marketing automation workflows and customer journeys.

Responsabilidades

• Develop and execute email marketing strategies and automation workflows.
• Design, build, and maintain HTML/CSS email templates.
• Create engaging email copy, subject lines, and CTAs.
• Implement segmentation and personalization strategies.
• Set up and manage A/B tests to optimize campaigns.
• Monitor performance metrics and report insights.
• Ensure compliance with email regulations (POPIA).
• Collaborate with marketing, sales, and product teams.

Conocimientos

Email marketing

Automation workflows

Segmentation

A/B testing

Copywriting

Analytics

HTML/CSS

Remote work

Educación

Marketing/Communications degree

Herramientas

Mailchimp

HubSpot

Sendinblue

Descripción del empleo

Placements24 in South Africa seeks a detail-oriented Email Marketing Automation Specialist to design, implement, and optimize automated email campaigns across the customer lifecycle. You will build segmentation strategies, craft persuasive copy, and ensure deliverability.

Working remotely, you will collaborate with marketing, sales, and product teams, manage HTML/CSS email templates, run A/B tests, monitor performance metrics, and drive engagement and sales while complying with POPIA.