Remote E-commerce Social Media Manager

Placements24; LegKraal Gate; Hybrid; ZAR 360,000 - 540,000; Full time

Benefits offered by this job

Fully remote role

Performance bonuses

Professional development

Employee discounts

Career advancement opportunities

Job summary

Placements24 is seeking a Remote E-commerce Social Media Manager to lead digital engagement and drive online sales from anywhere in South Africa. You will plan, execute, and optimize social campaigns, build communities, and enhance brand visibility while collaborating with marketing and ecommerce teams.

The role requires 4+ years in social media for ecommerce, strong copy and content creation skills, and proficiency with tools like Hootsuite, Buffer, Google Analytics, and Meta Ads Manager.

Qualifications

• Minimum 4 years' experience in social media management for e-commerce.
• Proven track record of growing brand metrics via social campaigns.
• Proficiency with management tools (Hootsuite/Buffer) and analytics.
• Experience with paid social ads (Meta Ads Manager).
• Strong copywriting and visual content skills.

Responsibilities

• Develop and execute a comprehensive social media strategy for growth.
• Manage all channels: content scheduling, posting, community management.
• Create engaging content (graphics, video, copy) for each platform.
• Plan and optimize paid social campaigns for ROI.
• Analyze performance and report insights to marketing leadership.
• Coordinate with ecommerce and marketing teams for brand consistency.
• Respond to inquiries and foster an online community.
• Stay updated on platform trends and new features.

Skills

Social strategy

Content creation

Analytics

Copywriting

Remote work

Campaign management

Tools

Hootsuite

Buffer

Google Analytics

Meta Ads Manager

Canva

Adobe Photoshop

Job description

About the Role

Our client is actively seeking an experienced and results-driven Remote E-commerce Social Media Manager to spearhead our digital engagement efforts. This role is fully remote, allowing you to work from anywhere within South Africa, and requires a dedicated individual who can meticulously plan, execute, and optimize our social media presence to drive significant e-commerce growth. You will be at the forefront of our online strategy, responsible for enhancing brand visibility, fostering customer loyalty, and directly impacting sales figures through innovative social media campaigns. This is a fantastic opportunity for a passionate marketer to take ownership of our social channels, build communities, and contribute to a forward-thinking company, all from the comfort of your own home. If you have a proven history of success in managing social media for e-commerce businesses and possess a deep understanding of digital marketing trends,

Key Responsibilities

• Develop and execute a comprehensive social media strategy to increase brand awareness, engagement, and conversions for our e-commerce platform.
• Manage all social media channels daily, including content scheduling, posting, and community management across platforms like Facebook, Instagram, TikTok, and Twitter.
• Create, curate, and manage engaging and visually appealing content (graphics, videos, copy) tailored for each platform and our target audience.
• Monitor social media trends, competitor activities, and customer feedback to identify opportunities for growth and engagement.
• Plan, implement, and manage paid social media advertising campaigns to drive traffic and sales, optimizing for ROI.
• Analyze social media performance using analytics tools and provide detailed reports with actionable insights to the marketing team and senior management.
• Collaborate with the e-commerce and marketing teams to ensure brand consistency and alignment of social media efforts with overall business goals.
• Respond to customer inquiries, comments, and reviews promptly and professionally, fostering a positive online community.
• Identify and build relationships with relevant influencers and brand advocates.
• Stay up-to-date with the latest social media algorithm changes, best practices, and emerging platforms.

Requirements

• Minimum of 4 years of experience in social media management, specifically within the e-commerce sector.
• Demonstrated success in developing and executing social media strategies that resulted in measurable business growth.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, platform-specific insights).
• Experience in creating and managing paid social media advertising campaigns (e.g., Meta Ads Manager).
• Strong understanding of e-commerce operations, digital marketing principles, and SEO best practices.
• Excellent copywriting, editing, and communication skills, with a strong visual eye for content creation.
• Ability to work independently and manage multiple projects in a remote setting.
• Proficiency in graphic design tools (e.g., Canva, Adobe Photoshop) is a significant advantage.
• Strong analytical skills to interpret data and make data-driven decisions.
• A proactive approach to problem-solving and staying ahead of industry trends.

Benefits

• Competitive annual salary.
• Fully remote position offering maximum flexibility and work-life balance.
• Opportunity to lead social media strategy for a growing e-commerce brand.
• Professional development and training opportunities.
• Performance bonuses based on achieving key metrics.
• Employee discounts on our wide range of products.
• Potential for career advancement within the company.