Remote Social Media Marketing Manager

Placements24; East London; Ibrido; ZAR 420.000 - 620.000; Tempo pieno

Descrizione del lavoro

Placements24 is seeking a highly skilled Social Media Marketing Manager to lead our remote social media efforts for a growing e-commerce brand in South Africa.

You will develop and execute innovative strategies across platforms, manage paid campaigns, and drive engagement and sales from a remote setting. Collaboration with marketing, sales, and product teams is essential to ensure cohesive messaging and measurable results.

Competenze

• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• 4+ years of social media marketing with e-commerce experience.
• Experience in organic and paid social campaigns.
• Excellent content creation, copywriting, and storytelling skills.
• Proficient in social media management and analytics tools.
• Experience managing paid social budgets and optimizing campaigns.
• Strong communication and community management abilities.
• Ability to work remotely and meet deadlines.

Mansioni

• Develop and implement comprehensive social media strategies aligned with business goals and marketing objectives.
• Create, curate, and manage engaging content across all social platforms (text, images, video).
• Plan and execute targeted paid social campaigns, manage budgets, and optimize ROI.
• Monitor channels for trends, conversations, and feedback; respond promptly and professionally.
• Build and nurture a strong online community and brand loyalty.
• Analyze performance with analytics tools; provide reports, insights, and recommendations.
• Collaborate with marketing, sales, and product teams for cohesive messaging.
• Stay updated with the latest social media trends, updates, and best practices.
• Manage social media tools for scheduling, monitoring, and reporting.
• Identify growth opportunities and drive innovation in social media.

Conoscenze

Social media marketing

Content creation

Copywriting

Visual storytelling

Analytics

Paid social

Budget management

Community management

Remote work

Time management

Formazione

Bachelor's degree in Marketing/Communications

Strumenti

Hootsuite

Buffer

Sprout Social

Google Analytics

Descrizione del lavoro

About the Role

Our client is seeking a highly skilled and strategic Remote Social Media Marketing Manager to lead their social media efforts. This is a fully remote position, offering the flexibility to work from anywhere within South Africa. You will be responsible for developing and executing innovative social media strategies that drive brand awareness, engagement, and ultimately, e-commerce sales. The ideal candidate possesses a deep understanding of social media platforms, content creation, community management, and paid social advertising, with a proven ability to translate marketing objectives into measurable results. Join a dynamic, forward-thinking company that values creativity and strategic thinking in the digital space. This is an exceptional opportunity to shape the online presence of a growing e-commerce brand.

Key Responsibilities

• Develop and implement comprehensive social media strategies aligned with business goals and marketing objectives.
• Create, curate, and manage engaging, high-quality content (text, images, video) across all relevant social media platforms (e.g., Facebook, Instagram, TikTok, Twitter, LinkedIn).
• Plan and execute targeted paid social media campaigns, managing budgets, ad creative, and performance optimization to maximize ROI.
• Monitor social media channels for trends, conversations, and customer feedback, responding promptly and professionally.
• Build and nurture a strong online community, fostering engagement and brand loyalty through active participation.
• Analyze social media performance using analytics tools, providing regular reports on key metrics, insights, and recommendations for improvement.
• Collaborate with cross-functional teams (marketing, sales, product) to ensure cohesive brand messaging and integrated campaign execution.
• Stay up-to-date with the latest social media trends, platform updates, and best practices.
• Manage social media tools and technologies for scheduling, monitoring, and reporting.
• Identify opportunities for growth and innovation within the social media landscape.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 4 years of experience in social media marketing, with a strong background in e-commerce.
• Proven experience in developing and executing successful social media strategies and campaigns, both organic and paid.
• Excellent content creation skills, including copywriting and visual storytelling.
• Proficiency in using social media management and analytics tools (e.g., Hootsuite, Buffer, Sprout Social, Google Analytics).
• Demonstrated ability to manage paid social media advertising budgets and optimize campaigns for performance.
• Strong communication, interpersonal, and community management skills.
• Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
• A creative mindset with a data-driven approach to decision-making.
• Familiarity with e-commerce principles and customer journey mapping is a plus.

Benefits

This role is fully remote, offering significant flexibility and the ability to work from any location in **East London, Eastern Cape**, or elsewhere in South Africa. Our client offers a competitive salary, comprehensive benefits, and opportunities for professional development and career advancement within a growing digital marketing landscape. You will be part of an innovative and supportive team, contributing to the success of a leading e-commerce brand. We champion a healthy work-life balance and provide the tools and autonomy necessary for remote success.