Remote Digital Marketing Strategist

Placements24; East London; Hybrid; ZAR 420,000 - 660,000; Full time

Benefits offered by this job

Fully remote work arrangement

Bonus structure

Professional development budget

Access to digital marketing tools

Job summary

Placements24 is seeking a data-driven Remote Digital Marketing Strategist to design and implement cutting-edge digital strategies that drive growth and global brand visibility. You will identify target audiences, develop multi-channel plans, and lead execution across SEO, SEM, social media, content and email marketing.

Ideal candidates have a marketing or business background, 5+ years in digital strategy, and strong analytical and communication skills, with the ability to work independently in a

Qualifications

• Strong analytical skills with the ability to interpret data and translate into actionable strategy.
• Excellent communication, presentation, and project management skills, with remote work ability.

Responsibilities

• Develop and implement comprehensive digital marketing strategies across multiple channels.
• Oversee and integrate SEO, SEM, social media, email, and content marketing for cohesive campaigns.
• Conduct market research, competitor analysis, and audience segmentation to inform decisions.
• Define KPIs for all initiatives and track progress toward them.
• Analyze campaign performance data and provide strategic optimization recommendations.
• Collaborate with internal teams and external partners for effective execution.

Skills

Analytical skills

Communication

Presentation

Project management

Education

Bachelor's degree in Marketing or Business

Master's degree is a plus

Tools

CRM systems

Marketing automation platforms

Job description

About the Role

Our client is seeking an innovative and data-driven Remote Digital Marketing Strategist to join their dynamic team. This fully remote position empowers you to design and implement cutting-edge digital marketing strategies that drive business growth and enhance brand visibility globally. You will be responsible for identifying target audiences, developing multi-channel marketing plans, and ensuring seamless execution across SEO, SEM, social media, content marketing, and email campaigns. This is an exceptional opportunity for a strategic thinker who thrives in a remote work environment and is passionate about leveraging digital channels to achieve impactful marketing outcomes.

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies tailored to specific business goals and target markets.
• Oversee and integrate various digital channels, including SEO, SEM, social media, email marketing, and content marketing, to create cohesive campaigns.
• Conduct market research, competitor analysis, and audience segmentation to inform strategic decisions.
• Define key performance indicators (KPIs) for all digital marketing initiatives and track progress towards achieving them.
• Analyze campaign performance data, extract insights, and provide strategic recommendations for optimization and future initiatives.
• Collaborate with internal teams and external partners to ensure effective campaign execution and alignment.

Requirements

• Bachelor's degree in Marketing, Business, or a related field; Master's degree is a plus.
• 5+ years of experience in developing and executing successful digital marketing strategies across multiple channels.
• Proven expertise in SEO, SEM, social media marketing, content strategy, and email marketing.
• Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies.
• Experience with marketing automation platforms and CRM systems.
• Excellent communication, presentation, and project management skills, with a strong ability to work independently in a remote setting.

Benefits

• Competitive salary and bonus structure.
• Fully remote work arrangement, offering unparalleled flexibility and work-life balance.
• Generous budget for professional development, including courses and conferences.
• Access to state-of-the-art digital marketing tools and technologies.
• A culture that fosters innovation, collaboration, and continuous learning within a global team.