Remote Digital Marketing Specialist

Placements24; Stellenbosch; Remote; ZAR 300,000 - 520,000; Full time

Benefits offered by this job

Competitive salary

Remote work

Global team collaboration

Professional development

Job summary

Placements24 is seeking a highly motivated Remote Digital Marketing Specialist to join a globally distributed team. You will drive campaigns across SEO, SEM, social media, and email marketing to boost brand awareness and generate leads, while thriving in an independent remote environment.

The ideal candidate has 2–4 years of experience, a Bachelor's degree in Marketing or related field, and proficiency with Google Analytics, Google Ads, and content marketing.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 2–4 years of hands-on digital marketing across multiple channels.
• Proficient with Google Analytics, Google Ads, social media tools, and email software.
• Strong knowledge of SEO, SEM, social media marketing, and email marketing.
• Excellent written and verbal communication for remote collaboration.
• Self-motivated and able to work independently with minimal supervision.

Responsibilities

• Execute and optimize digital marketing campaigns across channels such as Google Ads, social media, email, and content marketing.
• Develop and implement SEO strategies to improve organic search rankings.
• Manage social media profiles, create engaging content, and interact with the online community.
• Monitor campaign performance, analyze data with Google Analytics, and report insights.
• Conduct keyword research and audience analysis to inform campaigns.
• Collaborate with remote team members, project managers, and stakeholders.
• Stay current with digital marketing trends, tools, and best practices.
• Support creation of marketing collateral, website content, and landing pages.
• Identify opportunities to improve user experience and conversions.

Skills

Campaign optimization

Data analysis

Content marketing

Remote collaboration

Education

Bachelor's degree in Marketing or related

Tools

Google Analytics

Google Ads

Social media management platforms

Email marketing software

Job description

About the Role

Our client is seeking a highly motivated and skilled Remote Digital Marketing Specialist to join their globally distributed team. This is a fully remote position, offering the flexibility to work from anywhere while contributing to our client's innovative marketing efforts. You will be instrumental in executing digital marketing campaigns across various channels, including SEO, SEM, social media, and email marketing, to drive brand awareness and generate leads. The ideal candidate is a self-starter with a strong understanding of digital marketing principles, excellent analytical skills, and the ability to thrive in an independent work environment. This is an exceptional opportunity to be part of a forward-thinking organization that embraces remote work, allowing you to leverage your expertise without geographical constraints. Your contributions will directly impact the company's online growth and market presence. We value proactive individuals who are eager to learn and adapt in the ever-evolving digital landscape.

Key Responsibilities

• Execute and optimize digital marketing campaigns across various channels such as Google Ads, social media platforms, email marketing, and content marketing.
• Assist in the development and implementation of SEO strategies to improve organic search rankings.
• Manage social media profiles, create engaging content, and interact with the online community.
• Monitor campaign performance, analyze data using tools like Google Analytics, and provide regular reports with insights.
• Conduct keyword research and audience analysis to inform campaign planning.
• Collaborate effectively with remote team members, project managers, and other stakeholders.
• Stay current with the latest digital marketing trends, tools, and best practices.
• Contribute to the creation of marketing collateral, website content, and landing pages.
• Identify opportunities for improving user experience and conversion rates on digital platforms.
• Ensure brand consistency and messaging across all digital touchpoints.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 2-4 years of experience in digital marketing, with hands-on experience in multiple marketing channels.
• Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
• Strong understanding of SEO, SEM, social media marketing, and email marketing principles.
• Excellent analytical skills with the ability to interpret data and generate actionable insights.
• Exceptional written and verbal communication skills, adapted for remote collaboration.
• Strong organizational skills and the ability to manage time effectively in a remote setting.
• Self-motivated, proactive, and able to work independently with minimal supervision.
• Team player with a positive attitude and a willingness to learn.
• Familiarity with CRM systems is a plus.

Benefits

• Competitive salary and remote work flexibility.
• Opportunity to work with a global team and diverse projects.
• Professional development and training opportunities.
• Supportive remote work culture and virtual team-building activities.
• Contribution to a company that champions flexible working.
• Paid time off and company holidays.
• Access to online learning resources.