Remote B2B Growth Marketing Manager

SURTECH; Johannesburg; Hybrid; ZAR 900,000 - 1,500,000; Full time

Job summary

SurTech, a Johannesburg-based GRC technology company, seeks a Marketing Manager to lead B2B growth and demand generation. You will shape strategy, run campaigns across Africa, and align with sales to build pipeline. Remote with Johannesburg presence and Rosebank office time as needed.

The role requires 7+ years in B2B marketing and 3+ years in leadership, with a track record of driving metrics, campaigns, and ROI in fast-paced environments.

Qualifications

• 7+ years' B2B marketing experience across strategy and execution in a services or technology organisation.
• 3+ years in a marketing leadership role.
• Deep understanding of B2B buyer journeys, lead scoring, lifecycle optimisation and sales alignment.

Responsibilities

• Demand generation strategy: Lead the development of scalable demand generation strategies aligned to growth objectives.
• Marketing plan and budget: Develop and deliver the annual marketing plan and manage the marketing budget.
• Integrated campaigns: Design and run end-to-end B2B campaigns across multiple countries using digital, social, content, PR, events and partner channels to build awareness, engagement, leads and pipeline.
• Optimisation: Improve every campaign through testing, analytics and performance insights, and adapt quickly as market conditions change.
• Website and SEO: Work with the digital specialist to improve conversion paths, website performance, UX, SEO and content.
• Nurturing and automation: Build and optimise lead nurturing and marketing automation programmes.
• Sales alignment: Agree lead management, lifecycle stages and hand-off processes with sales stakeholders.
• Events: Plan and deliver end-user forums and trade exhibitions with the Events Specialist.
• PR and influence: Drive regional PR, media engagement, thought leadership and organic social media, and strengthen SurTech's profile with industry associations.
• Reporting: Report on marketing effectiveness, sourced and influenced pipeline, lead quality, engagement and ROI.

Skills

B2B marketing

Leadership

Demand generation

Campaign management

Marketing analytics

Education

Bachelor's degree in business/marketing

Tools

CRM systems

Marketing automation

Analytics tools

Job description

SurTech, a Johannesburg-based GRC technology company, seeks a Marketing Manager to lead B2B growth and demand generation. You will shape strategy, run campaigns across Africa, and align with sales to build pipeline. Remote with Johannesburg presence and Rosebank office time as needed.

The role requires 7+ years in B2B marketing and 3+ years in leadership, with a track record of driving metrics, campaigns, and ROI in fast-paced environments.