Performance Marketing Manager

Placements24; Mossel Bay; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Bonuses

Remote work

Health insurance

Home office allowance

Professional development

Job summary

Placements24 is seeking a highly analytical Performance Marketing Manager to lead our paid media initiatives in a remote-first setting. You will plan, execute, and optimize campaigns across Google Ads, Facebook Ads, LinkedIn Ads, and more to drive customer acquisition and ROI.

In this role, you’ll manage budgets, run A/B tests, analyze data, and report findings to guide strategy. The ideal candidate has 5+ years of performance marketing experience and strong communication skills.

Qualifications

• 5+ years of performance marketing experience with paid campaigns.
• Expertise in Google Ads, Facebook Ads Manager, and other major platforms.
• Strong analytics with GA and A/B testing experience.

Responsibilities

• Develop data-driven paid advertising strategies across major platforms.
• Manage budgets and optimize ROI to meet KPIs.
• Analyze performance and provide actionable insights for optimization.
• Stay updated on trends in digital advertising.

Skills

Data-driven

Analytical thinking

Budget management

Remote communication

Tools

Google Ads

Facebook Ads Manager

Google Analytics

A/B testing

Job description

About the Role

Our client is looking for a highly analytical and results-driven Performance Marketing Manager to join their team in a fully remote capacity. This role is critical for managing and optimizing paid advertising campaigns across various digital channels to achieve measurable marketing objectives, such as customer acquisition and ROI. You will be responsible for strategic planning, budget management, campaign execution, and performance analysis, ensuring that marketing spend delivers maximum impact. This is an excellent opportunity for a data-savvy marketer who thrives in a remote-first environment and is passionate about driving growth through paid media.

Key Responsibilities

• Develop and execute data-driven paid advertising strategies across platforms like Google Ads, Facebook Ads, LinkedIn Ads, and other relevant channels.
• Manage and optimize campaign budgets to ensure maximum ROI and achieve target KPIs.
• Conduct keyword research, audience targeting, and ad copywriting to maximize campaign effectiveness.
• Monitor, analyze, and report on campaign performance, providing insights and recommendations for continuous improvement.
• Stay up-to-date with the latest trends and best practices in performance marketing and digital advertising.

Requirements

• 5+ years of experience in performance marketing , with a strong track record of managing successful paid campaigns.
• In-depth knowledge of Google Ads, Facebook Ads Manager, and other major advertising platforms.
• Proficiency in web analytics tools like Google Analytics and experience with A/B testing.
• Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies.
• Excellent communication and project management skills, suitable for a remote work setting.

Benefits

• Competitive salary and performance-based bonuses.
• Fully remote position offering extensive work-life flexibility.
• Comprehensive health, dental, and vision insurance plans.
• Allowance for home office setup and professional development.
• A collaborative and results-oriented virtual team environment.