National Sales Manager, FMCG - Western Cape

Placements24; George; Hybrid; ZAR 1.100.000 - 1.900.000; Vollzeit

Benefits dieser Stelle

Excellent salary and bonus

Medical aid & pension

Company vehicle

Career advancement

Brand portfolio leadership

Supportive culture

Zusammenfassung

Placements24 seeks a seasoned National Sales Manager for its George, Western Cape base. You will lead a national sales team, build key relations with accounts and distributors, and craft strategies to drive revenue growth across SA FMCG markets.

The role demands a strategic mindset, deep market knowledge, and strong leadership. The successful candidate will shape the sales trajectory of a diverse FMCG portfolio, ensuring alignment with marketing, operations, and finance.

Qualifikationen

• Bachelor’s degree in Business Management, Marketing or related discipline.
• MBA desirable.
• Minimum 10 years of proven sales leadership within FMCG, with at least 5 years in national management.
• Demonstrated success in exceeding sales targets and revenue growth in competitive markets.
• Excellent understanding of SA retail and wholesale FMCG landscape.
• Willingness to travel nationally and relocate to George, Western Cape.

Aufgaben

• Develop and implement strategic national sales plans to achieve objectives and revenue targets.
• Lead, mentor, and motivate the national sales team for top performance.
• Establish and maintain relationships with national accounts, distributors, and retailers.
• Analyze sales data, market trends, and competitors to identify opportunities.
• Oversee the sales budget and ensure efficient resource allocation.
• Develop and execute sales promotion and incentive programs.
• Collaborate with marketing, operations and finance to support sales initiatives.
• Provide regular forecasts, performance reports, and strategic insights to management.
• Represent the company at industry events and trade shows, boosting brand visibility.
• Drive continuous improvement in sales processes and customer service.

Kenntnisse

Negotiation skills

Presentation skills

Relationship-building

Sales leadership

CRM software

Analytical thinking

Communication skills

Travel readiness

Relocation willingness

Ausbildung

Bachelor's degree in Business/Marketing

MBA (desirable)

Tools

CRM software suites

Sales analytics tools

Jobbeschreibung

About the Role

Our client, a prominent and expanding force in the Fast-Moving Consumer Goods (FMCG) industry, is actively seeking a highly experienced and results-driven National Sales Manager to lead their sales operations. This crucial leadership role, based in the beautiful city of George, Western Cape, will be instrumental in driving revenue growth, expanding market penetration, and building robust relationships with key clients and distributors across South Africa. The successful candidate will possess a strategic mindset, exceptional leadership capabilities, and a deep, nuanced understanding of the complexities of the South African FMCG sales environment. This is a significant opportunity to shape the sales trajectory of our client's diverse product portfolio and to lead a high-performing sales team.

Key Responsibilities

• Develop and implement strategic national sales plans to achieve corporate objectives and revenue targets for the FMCG product lines.


• Lead, mentor, and motivate the national sales team to ensure optimal performance and achievement of individual and team goals.


• Establish and maintain strong, long-term relationships with key national accounts, distributors, and retail partners.


• Analyze sales data, market trends, and competitor activities to identify new business opportunities and refine sales strategies.


• Oversee the sales budget, ensuring effective resource allocation and cost management.


• Develop and execute effective sales promotion and incentive programs.


• Collaborate with marketing, operations, and finance departments to ensure alignment and support for sales initiatives.


• Provide regular sales forecasts, performance reports, and strategic insights to senior management.


• Represent the company at industry events and trade shows to enhance brand visibility and networking.


• Drive continuous improvement in sales processes and customer service excellence.

Requirements

• A Bachelor's degree in Business Management, Marketing, or a related discipline.


• An MBA is highly desirable.


• A minimum of 10 years of proven sales leadership experience within the FMCG sector, with at least 5 years in a national management capacity.


• Demonstrated success in exceeding sales targets and driving significant revenue growth in competitive markets.


• Exceptional understanding of the South African retail and wholesale FMCG landscape.


• Strong negotiation, presentation, and relationship-building skills.


• Proven ability to build, develop, and manage high-performing sales teams.


• Strategic thinker with strong analytical and problem-solving capabilities.


• Proficiency in CRM software and sales analytics tools.


• Excellent communication skills, both written and verbal.


• Willingness to travel nationally as required for business development and team management.


• Reside in or be willing to relocate to the George, Western Cape region.

Benefits

• Highly competitive remuneration package, including a substantial basic salary and lucrative commission/bonus structure.


• Comprehensive private medical aid and pension fund.


• Company vehicle and fuel allowance.


• Significant opportunities for career advancement and professional development.


• The chance to lead sales for a portfolio of well-established and growing FMCG brands.


• A dynamic and supportive corporate culture.