About the Role
Our client is looking for a highly organized and technically proficient Marketing Operations Manager to join their team in East London . This role is critical for ensuring the efficiency and effectiveness of the marketing department's processes and technology stack. You will be responsible for managing marketing automation platforms, CRM integration, data management, and campaign execution support. This position offers a great opportunity to streamline marketing efforts and drive data-driven decisions within a growing company.
Key Responsibilities
- Manage and optimize marketing automation platforms (e.g., HubSpot, Marketo) for lead nurturing, campaign execution, and reporting.
- Oversee the integration and maintenance of the CRM system with marketing technologies.
- Develop and implement processes for data hygiene, segmentation, and lead scoring to improve marketing effectiveness.
- Provide technical support for marketing campaigns, ensuring accurate tracking, execution, and analysis.
- Analyze marketing performance data to identify areas for process improvement and operational efficiency.
- Collaborate with marketing, sales, and IT teams to ensure alignment on systems, processes, and data integrity.
Requirements
- 3-5 years of experience in marketing operations, marketing technology, or a related technical marketing role.
- Proficiency with marketing automation platforms and CRM systems (e.g., Salesforce, HubSpot, Marketo).
- Strong understanding of marketing processes, data management, and analytics.
- Experience with data analysis and reporting, including dashboard creation.
- Excellent project management and problem-solving skills.
- Bachelor's degree in Business, Marketing, Information Technology, or a related field.
Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive medical and retirement benefits.
- Opportunities for professional development and certifications in marketing technology.
- A collaborative work environment in East London .
- Hybrid work model offering a blend of remote and in-office flexibility.