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Placements24 is seeking a dynamic Marketing Director in Benoni, Gauteng. This senior leadership role will develop and execute comprehensive strategies to drive brand awareness, customer acquisition and revenue growth. You will lead a marketing team and ensure cohesive campaigns across channels to strengthen market presence.
The ideal candidate brings 8-10 years in marketing leadership, strong digital expertise, brand management and CRM proficiency, with hybrid work flexibility near Benoni.
Our client, a well-established consumer goods company with a strong brand presence, is looking for a dynamic and results-oriented Marketing Director to join their team in Benoni, Gauteng . This senior leadership role is responsible for developing and executing comprehensive marketing strategies that drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess a deep understanding of market dynamics, digital marketing trends, brand management, and consumer behavior. You will lead a talented marketing team, ensuring cohesive and impactful campaigns across all channels. This is an exciting opportunity to shape the marketing vision for a prominent brand within the Gauteng market.
Develop and implement integrated marketing strategies to achieve business objectives, including brand awareness, lead generation, and sales growth. Oversee all marketing functions, including digital marketing, content creation, social media, public relations, and advertising. Conduct market research and competitive analysis to identify opportunities and inform marketing strategies. Manage the marketing budget effectively, ensuring optimal allocation of resources and a strong ROI. Lead, mentor, and develop a high-performing marketing team, fostering a collaborative and innovative environment. Oversee the creation of compelling marketing collateral and campaigns across various platforms. Build and maintain strong relationships with external agencies, vendors, and media partners. Monitor and analyze marketing campaign performance, providing regular reports on key metrics and insights. Ensure brand consistency and integrity across all marketing communications. Stay abreast of the latest marketing trends, technologies, and best practices.
A Bachelor's degree in Marketing, Business Administration, Communications, or a related field. An MBA or postgraduate degree is a plus. A minimum of 8-10 years of progressive experience in marketing leadership roles, with a proven track record of success in developing and executing impactful marketing strategies. Extensive experience in digital marketing, including SEO/SEM, social media marketing, content marketing, and email marketing. Strong understanding of brand management, market segmentation, and consumer insights. Excellent leadership, team management, and interpersonal skills. Proficiency in marketing analytics tools and CRM systems. Strong budget management and financial acumen. Excellent written and verbal communication skills, with strong presentation abilities. Experience in the consumer goods sector is highly desirable. Proximity to or willingness to work from Benoni for hybrid arrangements.
Our client offers a competitive salary package commensurate with experience, including an annual performance-based bonus. Comprehensive medical aid and retirement fund benefits are provided. Opportunities for continuous professional development, attending industry conferences, and leadership training are supported. This role offers the chance to make a significant impact on brand growth and market presence within a reputable organization located in Benoni . A dynamic and forward-thinking work environment awaits.