Lead Project Manager - Digital Marketing & E-commerce

Placements24; Sandton; Hybrid; ZAR 900,000 - 1,500,000; Full time

Benefits offered by this job

Annual bonuses

Health coverage

Professional development

Hybrid work model

Job summary

Placements24 in Sandton, Gauteng, seeks an experienced Lead Project Manager to drive digital marketing and e‑commerce initiatives. You will oversee website redesigns, campaign launches, marketing automation, and data analytics, aligning with business goals and brand strategy.

Ideal candidates have a strong background in digital channels (SEO/SEM/social/email), experience leading cross‑functional teams, and proficient in Agile practices.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Information Technology or related field.
• 6+ years of experience in project management with a focus on digital marketing or e‑commerce projects.
• Proven experience managing website redesigns, online campaigns, and e‑commerce platform implementations.
• Strong understanding of digital marketing channels (SEO, SEM, social media, email marketing) and e‑commerce best practices.

Responsibilities

• Lead the planning and execution of digital marketing and e‑commerce projects.
• Define project scope, objectives, deliverables, and success criteria.
• Develop detailed project plans, timelines, and budgets for digital initiatives.
• Manage cross‑functional teams, including marketing specialists, developers, designers, and content creators.
• Identify and manage project risks, issues, and dependencies related to digital projects.
• Ensure the successful implementation of new features, campaigns, and platform enhancements.
• Communicate project progress, insights, and recommendations to marketing leadership and stakeholders.
• Monitor KPIs for digital campaigns and e‑commerce performance.
• Manage relationships with external agencies and technology vendors.
• Oversee the integration of various digital marketing tools and platforms.

Skills

Digital marketing

Project management

E-commerce

Leadership

Stakeholder management

Education

Bachelor's degree in Marketing

Business Administration

Information Technology

Tools

Asana

Trello

Jira

Job description

About the Role

Our client, a dynamic retail group, is seeking an experienced Lead Project Manager to oversee their digital marketing and e-commerce initiatives. Based in the vibrant area of Sandton, Gauteng , this role is pivotal in enhancing the online customer journey and driving sales growth through effective digital strategies. You will manage projects related to website development, campaign execution, marketing automation, and data analytics. The ideal candidate will have a strong understanding of digital marketing principles, e-commerce platforms, and project management best practices, coupled with excellent leadership and communication skills. This is an excellent opportunity to shape the digital presence of a growing brand.

Key Responsibilities

• Lead the planning and execution of digital marketing and e-commerce projects.
• Define project scope, objectives, deliverables, and success criteria.
• Develop detailed project plans, timelines, and budgets for digital initiatives.
• Manage cross-functional teams, including marketing specialists, developers, designers, and content creators.
• Identify and manage project risks, issues, and dependencies related to digital projects.
• Ensure the successful implementation of new features, campaigns, and platform enhancements.
• Communicate project progress, insights, and recommendations to marketing leadership and stakeholders.
• Monitor key performance indicators (KPIs) for digital campaigns and e-commerce performance.
• Manage relationships with external agencies and technology vendors.
• Oversee the integration of various digital marketing tools and platforms.

Requirements

• Bachelor's degree in Marketing, Business Administration, Information Technology, or a related field.
• A minimum of 6 years of experience in project management, with a significant focus on digital marketing or e-commerce projects.
• Proven experience managing website redesigns, online campaign launches, and e-commerce platform implementations.
• Strong understanding of digital marketing channels (SEO, SEM, social media, email marketing) and e-commerce best practices.
• Familiarity with project management methodologies (e.g., Agile, Scrum).
• Excellent leadership, communication, and stakeholder management skills.
• Proficiency in project management tools (e.g., Asana, Trello, Jira).
• Experience with analytics platforms (e.g., Google Analytics) and marketing automation tools.
• Ability to work effectively in a hybrid setting, with regular presence required in Sandton .

Benefits

Our client offers a competitive salary and benefits package, including annual bonuses and comprehensive health coverage. Professional development opportunities and training are provided to support career growth. The company promotes a dynamic and collaborative work environment, encouraging innovation and a healthy work-life balance. Join a leading retail organization in Sandton, Gauteng , and drive its digital future.