Lead Project Manager – Digital Marketing Transformation

Placements24; Sandton; Hybrid; ZAR 900,000 - 1,500,000; Full time

Benefits offered by this job

Medical aid

Provident fund

Performance bonuses

Professional development

Job summary

Placements24 is seeking a Lead Project Manager to drive our digital marketing transformation in Sandton, Gauteng. You will oversee strategic planning and execution of initiatives to enhance digital capabilities, optimize online engagement, and integrate marketing technologies.

The ideal candidate will have 6+ years in project management with a strong digital marketing background, excellent leadership, and the ability to lead crossfunctional teams in a fast-paced environment.

Qualifications

• Bachelor's degree in Marketing, Digital Media, Business Administration or related field.
• Minimum 6 years of project management experience with digital marketing focus.
• Demonstrated success in managing complex digital marketing campaigns.
• Strong understanding of digital marketing channels, tools and strategies.

Responsibilities

• Lead development and execution of digital marketing projects (web redesigns, campaign systems, SEO/SEM).
• Manage scope, timelines, resources and budgets for on-time delivery.
• Collaborate with marketing, sales, IT and agencies for seamless execution.
• Identify and mitigate project risks and dependencies.
• Oversee implementation and integration of new digital marketing technologies.
• Track performance with key metrics and report to stakeholders.
• Ensure adherence to brand guidelines and standards.
• Foster knowledge sharing among teams and stakeholders.
• Continuously evaluate and improve digital marketing processes.

Skills

Digital marketing

Project management

Leadership

Stakeholder management

Agile experience

Education

Bachelor's degree

Tools

Asana

Trello

Monday.com

Marketing analytics tools

Job description

About the Role

Our client, a leading consumer brand with a strong digital presence, is looking for a Lead Project Manager to drive their digital marketing transformation in Sandton, Gauteng . This pivotal role will oversee the strategic planning and execution of projects aimed at enhancing digital marketing capabilities, optimizing online customer engagement, and integrating new marketing technologies. The ideal candidate will have a strong background in digital marketing principles, project management expertise, and a proven ability to lead cross-functional teams in a fast-paced environment. You will play a key role in shaping the future of our client's digital footprint and driving measurable growth through innovative marketing strategies and technological advancements within the bustling Sandton business district.

Key Responsibilities

• Lead the development and execution of digital marketing projects, including website redesigns, campaign management system implementations, and SEO/SEM optimization initiatives.
• Manage project scope, timelines, resources, and budgets, ensuring successful and timely delivery of project objectives.
• Collaborate closely with marketing, sales, IT, and external agencies to ensure seamless project execution and alignment.
• Identify and manage project risks and dependencies, proactively implementing mitigation strategies.
• Oversee the implementation and integration of new digital marketing technologies and platforms.
• Track project performance using key metrics and provide regular, comprehensive reports to stakeholders and senior management.
• Ensure that all digital marketing projects adhere to brand guidelines and company standards.
• Facilitate effective communication and knowledge sharing among project team members and stakeholders.
• Continuously evaluate and recommend improvements to digital marketing processes and strategies.

Requirements

• A Bachelor's degree in Marketing, Digital Media, Business Administration, or a related field.
• A minimum of 6 years of project management experience, with a significant focus on digital marketing or related technology projects.
• Demonstrated success in managing complex digital marketing campaigns and initiatives.
• Strong understanding of digital marketing channels, tools, and strategies (SEO, SEM, social media, content marketing, email marketing).
• Excellent leadership, communication, and stakeholder management skills.
• Proficiency in project management software (e.g., Asana, Trello, Monday.com) and marketing analytics tools.
• Experience working with agile methodologies in a marketing context is a plus.
• Ability to thrive in a dynamic and evolving digital landscape.
• Located in or able to commute to Sandton, Gauteng .

Benefits

• Competitive annual salary up to ZAR.
• Comprehensive medical aid and provident fund.
• Performance bonuses and professional development opportunities.
• Exposure to innovative digital marketing strategies and technologies.
• Vibrant work environment in the heart of Sandton .
• Opportunity to shape the digital future of a leading consumer brand in Gauteng .
• Flexible working arrangements.