Head of Digital Marketing - PPC & SEO (Remote)

Blacksmith Agency LLC; Kroonstad; Remote; ZAR 1.600.000 - 2.400.000; Vollzeit

Zusammenfassung

Blacksmith Agency LLC is seeking a Director of Digital Marketing to lead PPC and SEO for diverse clients. You will own channel strategy, budgets, and the department's delivery, while two specialists execute on campaigns.

This is a management seat focused on strategy and client outcomes, not hands-on campaign building. You will set audits, standards, and reporting quality, and you’ll be the primary client-facing owner when performance dips.

Qualifikationen

• 7+ years across paid media and SEO.
• Experience owning channel strategy and budget allocation.
• Experience leading teams of strategists or specialists.
• Ability to be client-facing owner when accounts underperform.
• Agency experience carrying many accounts at once.

Aufgaben

• Own channel strategy and budget allocation as accounts scale.
• Set quality standards and audits for the department's work.
• Lead PPC and SEO strategists, guiding reviews and development.
• Be the client-facing owner when accounts underperform and manage escalations.
• Plan hiring and conduct first-round interviews for the team.

Kenntnisse

Leadership

Agency experience

Paid media

SEO

Tools

Google Ads

GA4

Search Console

Meta Ads

Microsoft Ads

Jobbeschreibung

Blacksmith Agency LLC is seeking a Director of Digital Marketing to lead PPC and SEO for diverse clients. You will own channel strategy, budgets, and the department's delivery, while two specialists execute on campaigns.

This is a management seat focused on strategy and client outcomes, not hands-on campaign building. You will set audits, standards, and reporting quality, and you’ll be the primary client-facing owner when performance dips.