Google Ads Specialist (Remote, Bryanston)

Blacksmith Agency; Randburg; Remote; ZAR 360,000 - 600,000; Full time

Job summary

Blacksmith Agency in Randburg is seeking a Google Ads Specialist to own paid media for B2B and growing-brand clients. You will shape budgets, bidding strategies, and the narrative on performance calls, acting as the strategic voice for clients.

Join an AI-first digital agency delivering ROAS-focused campaigns across Google, Meta, LinkedIn and Microsoft Ads, with agency-scale responsibilities and direct client engagement on live calls.

Qualifications

• 3+ years hands-on experience in Google Ads and Meta platforms.
• Proven ROAS/CPA/pipeline improvements with data-backed results.
• Experience managing multiple clients in an agency.
• Excellent spoken English with US clients on live calls.

Responsibilities

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

Skills

Google Ads

Meta Ads

Agency experience

English on calls with US clients

Tools

GA4

Tag Manager

Platform Pixels

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Google Ads Specialist you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.