Educational Content Strategist

Placements24; Sandton; On-site; ZAR 900,000 - 1,500,000; Full time

Benefits offered by this job

Health benefits

Pension scheme

Professional development opportunities

Job summary

Placements24 in Sandton, Gauteng, ZA, seeks an experienced Educational Content Strategist to shape the institution's content across platforms. The role requires strategic planning, stakeholder collaboration, and an on-site presence.

You will lead a long-term content roadmap, oversee quality across digital, print and multimedia formats, and guide learners with pedagogically sound materials. Strong CMS/DAM and SEO knowledge is essential.

Qualifications

• Master's degree required; PhD advantageous.
• Minimum 7 years in content strategy, educational content development, or a leadership role in education.
• Experience creating and implementing comprehensive content strategies for educational institutions or platforms.
• Strong understanding of curriculum design, instructional methodologies, and adult learning principles.
• Excellent written and verbal communication, with governance and style-guide experience.
• Proven ability to lead cross-functional teams and manage complex projects.

Responsibilities

• Develop and execute a long-term educational content strategy aligned with institutional objectives.
• Conduct market research and needs analyses to identify content opportunities and gaps.
• Oversee creation, curation, and QA of educational content across formats (digital, print, multimedia).
• Establish content standards, style guides, and best practices for consistency and engagement.
• Collaborate with curriculum teams, faculty, and instructional designers to ensure pedagogy.
• Manage content lifecycle from planning to publishing, updating, and archiving.
• Analyze content performance metrics and user feedback to guide strategy changes.
• Champion innovative delivery approaches and integrate new technologies where appropriate.
• Facilitate cross-department collaboration on content initiatives and messaging.
• Develop and manage content budgets and resources efficiently.

Skills

Content strategy

Educational content development

CMS

DAM

Education

Master's degree in Education, Communications, Marketing, or related field

PhD (advantageous)

Tools

CMS

DAM

Job description

About the Role

Our client is seeking an experienced and visionary Educational Content Strategist to join their esteemed institution in Sandton, Gauteng, ZA . This role is instrumental in shaping the overall direction and quality of educational content across all platforms and programs. The strategist will be responsible for developing and implementing a comprehensive content roadmap that aligns with institutional goals, pedagogical best practices, and learner needs. The ideal candidate possesses a deep understanding of the education landscape, content lifecycle management, and the ability to foster collaboration among diverse stakeholders, including educators, curriculum developers, and marketing teams. This is a critical on-site position requiring active participation in strategic planning and development within our vibrant campus environment.

Key Responsibilities

• Develop and execute a long-term educational content strategy that supports institutional objectives and enhances the learning experience.
• Conduct thorough market research and needs analyses to identify content opportunities and gaps.
• Oversee the creation, curation, and quality assurance of educational content across various formats (digital, print, multimedia).
• Establish content standards, style guides, and best practices to ensure consistency, accuracy, and engagement.
• Collaborate with curriculum development teams, faculty, and instructional designers to ensure content is pedagogically sound and meets learner requirements.
• Manage the content lifecycle, including planning, creation, review, publication, updating, and archiving.
• Analyze content performance metrics and user feedback to inform strategy adjustments and content improvements.
• Champion innovative approaches to content delivery and engagement, integrating new technologies where appropriate.
• Facilitate cross-departmental collaboration to ensure alignment on content initiatives and messaging.
• Develop and manage content budgets and resources effectively.

Requirements

• Master's degree in Education, Communications, Marketing, or a related field.
• A Ph.D. is advantageous.
• Minimum of 7 years of experience in content strategy, educational content development, or a similar leadership role within the education sector.
• Demonstrated success in developing and implementing comprehensive content strategies for educational institutions or platforms.
• Strong understanding of curriculum design, instructional methodologies, and adult learning principles.
• Exceptional strategic thinking, analytical, and problem-solving skills.
• Excellent written and verbal communication skills, with experience in developing style guides and content governance policies.
• Proven ability to manage complex projects and lead cross-functional teams in a collaborative environment.
• Experience with content management systems (CMS) and digital asset management (DAM) is essential.
• Familiarity with SEO principles and digital marketing strategies related to educational content.
• Strong leadership presence and the ability to influence stakeholders at all levels.

Benefits

• Our client provides a competitive salary, comprehensive health and wellness benefits, and a generous pension scheme.
• Employees are offered opportunities for professional growth through training, workshops, and conference attendance.
• The institution offers a stimulating work environment in the heart of Sandton, Gauteng, ZA , with ample opportunities for networking and professional development.
• This position is based on-site, requiring full-time commitment in our modern facilities.