Educational Content Strategist

Placements24; Stellenbosch; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Fully remote work

Health & wellness benefits

PTO & holidays

Professional development budget

Home office allowance

Collaborative remote culture

Job summary

Placements24 is seeking a highly creative Educational Content Strategist to shape and execute content across platforms. This fully remote role emphasizes learning science, digital content creation, and audience engagement, with global impact from Stellenbosch.

You will lead cross-functional teams to deliver engaging educational materials and drive learning outcomes. The role requires a Master's degree and at least 5 years in content strategy or instructional design within EdTech, strong writing

Qualifications

• Master's degree in Education, Instructional Design, Communications, Digital Media, or related field.

Responsibilities

• Develop and execute a comprehensive content strategy for educational products and platforms.
• Oversee creation, curation, and maintenance of high-quality educational content, including online courses, articles, videos, and interactive modules.
• Conduct thorough market research and audience analysis to identify content needs and opportunities.
• Collaborate closely with subject matter experts, instructional designers, and multimedia developers to produce engaging and effective learning materials.
• Define content standards, style guides, and quality assurance processes.
• Analyze content performance metrics and user feedback to optimize content effectiveness and user experience.
• Manage content calendars, project timelines, and budgets for content development initiatives.
• Stay abreast of industry trends, emerging technologies, and best practices in educational content strategy and digital learning.
• Ensure all content adheres to accessibility standards and copyright regulations.
• Champion innovative approaches to content delivery and engagement.

Skills

Content strategy

Instructional design

Cross-functional leadership

Data analysis

SEO

Education

Master's degree in Education/EdTech/related field

Tools

CMS

Digital publishing tools

Job description

About the Role

Our client, a dynamic and innovative EdTech company headquartered in the renowned wine region of Stellenbosch, Western Cape , is searching for a highly creative and strategic Educational Content Strategist. This pivotal role involves shaping the vision and execution of educational content across multiple platforms, ensuring it is engaging, effective, and aligned with learning objectives. The ideal candidate will possess a deep understanding of learning science, digital content creation, and audience engagement strategies. This is a fully remote position, offering flexibility while contributing to the advancement of education in South Africa and beyond. You will be at the forefront of developing content that empowers learners and educators globally, working with a passionate team dedicated to educational excellence.

Key Responsibilities

• Develop and execute a comprehensive content strategy for educational products and platforms.
• Oversee the creation, curation, and maintenance of high-quality educational content, including online courses, articles, videos, and interactive modules.
• Conduct thorough market research and audience analysis to identify content needs and opportunities.
• Collaborate closely with subject matter experts, instructional designers, and multimedia developers to produce engaging and effective learning materials.
• Define content standards, style guides, and quality assurance processes.
• Analyze content performance metrics and user feedback to optimize content effectiveness and user experience.
• Manage content calendars, project timelines, and budgets for content development initiatives.
• Stay abreast of industry trends, emerging technologies, and best practices in educational content strategy and digital learning.
• Ensure all content adheres to accessibility standards and copyright regulations.
• Champion innovative approaches to content delivery and engagement.

Requirements

• Master's degree in Education, Instructional Design, Communications, Digital Media, or a related field.
• Minimum of 5 years of experience in content strategy, instructional design, or educational content development, preferably within the EdTech sector.
• Proven success in developing and implementing content strategies that drive engagement and learning outcomes.
• Strong understanding of learning theories, instructional design principles, and digital content formats.
• Excellent writing, editing, and communication skills, with a keen eye for detail.
• Experience with content management systems (CMS) and digital publishing tools.
• Proficiency in data analysis and using metrics to inform content decisions.
• Demonstrated ability to lead cross-functional teams and manage complex projects remotely.
• Creative thinker with a passion for education and technology.
• Familiarity with SEO best practices for educational content is a plus.

Benefits

• Competitive annual salary of R , commensurate with experience.
• Fully remote work arrangement, offering significant flexibility.
• Opportunity to work with a leading EdTech innovator.
• Comprehensive health and wellness benefits package.
• Generous paid time off and company holidays.
• Professional development budget for courses, conferences, and certifications.
• A collaborative and stimulating remote work culture.
• Contribution towards home office setup.
• Impactful work shaping the future of learning from Stellenbosch .